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Impact of Very Low Nicotine Content Cigarettes in a Complex Marketplace

Impact of Very Low Nicotine Content Cigarettes in a Complex Marketplace Part of Evaluating New Nicotine Standards for Cigarettes

Status
Completed
Phases
Phase 3
Study type
Interventional
Source
ClinicalTrials.gov
Registry ID
NCT03272685
Enrollment
799
Registered
2017-09-05
Start date
2018-06-01
Completion date
2023-01-10
Last updated
2024-08-20

For informational purposes only — not medical advice. Sourced from public registries and may not reflect the latest updates. Terms

Conditions

Nicotine Dependence, Tobacco Smoking

Keywords

Reduced nicotine cigarettes, Alternative nicotine products, Biomarkers of tobacco exposure

Brief summary

This project will examine the impact of very low nicotine content (VLNC) cigarettes in a complex tobacco and nicotine product marketplace. We will compare the number of cigarettes smoked and cigarette-free days in an experimental marketplace that contains VLNC cigarettes versus normal nicotine content (NNC) cigarettes.

Detailed description

This randomized, open label, controlled, multi-site study will simulate a real world tobacco environment by providing participants access to an experimental marketplace where they will be given vouchers for a specified number of points that can be exchanged for study cigarettes (varying in nicotine content described below) and non-combusted tobacco/nicotine products (smokeless tobacco, snus, electronic cigarette, medicinal nicotine replacement) and at the end of the study can exchange unspent points for money. Subjects (N=200 in each group) will be randomly assigned to: 1) very low nicotine content cigarettes (VLNC; 0.4 mg nicotine/g tobacco) along with non-combusted tobacco/nicotine products or 2) normal nicotine content cigarettes (NNC; 15.8 mg nicotine/g tobacco) along with non-combusted tobacco/nicotine products. Smokers will undergo an orientation visit for screening and then enter a three phase experimental trial: 1. Phase 1 - Baseline: Two week baseline assessment period during usual brand cigarette smoking. 2. Phase 2 - Marketplace Adaptation: Two week period where subjects have access to the marketplace that provides their preferred usual brand cigarettes and selected non-combusted tobacco products to allow the subject to adjust to the marketplace prior to randomization; 3. Phase 3 - Intervention: Randomization to a marketplace with access to either VLNC or NNC cigarettes plus non-combusted products for a 12 week period. Biomarker samples are collected at baseline, end of Phase 2 and end of week Phase 3 (week 12).

Interventions

0.4 mg nicotine/g tobacco; 9 mg tar

15.8 mg nicotine/g tobacco; 9 mg tar

Sponsors

Duke University
CollaboratorOTHER
University of California, San Francisco
CollaboratorOTHER
Wake Forest University
CollaboratorOTHER
University of Pennsylvania
CollaboratorOTHER
Brown University
CollaboratorOTHER
University of Minnesota
Lead SponsorOTHER

Study design

Allocation
RANDOMIZED
Intervention model
PARALLEL
Primary purpose
BASIC_SCIENCE
Masking
NONE

Intervention model description

Phase III randomized, open label, multi-center study that will examine the impact of very low nicotine content (VLNC) cigarettes using an experimental marketplace that contains tobacco and nicotine products, simulating a real world environment. There are three phases: Phase 1 is smoking usual brand cigarettes. Phase 2 is access to a marketplace with usual brand cigarettes and other non-combusted nicotine and tobacco products. Phase 3 involves access to a marketplace with study cigarettes and other non-combusted nicotine and tobacco products.

Eligibility

Sex/Gender
ALL
Age
21 Years to No maximum
Healthy volunteers
Yes

Inclusion criteria

1. Male or female; 2. 18/21 (legal age to purchase tobacco at site); 3. Biochemically confirmed smoker.

Exclusion criteria

1. Unstable health condition; 2. Unstable medications; 3. Pregnant or nursing.

Design outcomes

Primary

MeasureTime frameDescription
Cigarettes Per Day (CPD)7 days prior to week 12 visitThe mean cigarettes (study and non-study cigarettes) smoked per day based on 7 days Daily Interactive Voice Response (IVR) data at the end of Phase 3 (experimental marketplace with study cigarettes) compared to Phase 2 (experimental marketplace with usual brand cigarettes).
Number of Smoke-free Daysday 1 of study until day before week 12 visitRate of smoke-free days, defined as no cigarettes smoked in the past 24 hours calculated as the proportion of smoke-free days out of the total number of days in Phase 3. Number of smoke free days based on the interactive voice response (IVR)

Secondary

MeasureTime frameDescription
Percent Change in 2-cyanoethyl-mercapturic Acid (CEMA)The last visit in Phase 2 is the end of the baselineChange in CEMA (biomarker for the mercapturic acid acrylonitrile) from end of Phase 2 (experimental marketplace with usual brand cigarettes) to end of Phase 3 (experimental marketplace with study cigarettes).
Study Cigarettes Per Day12 weeks (Phase 3) on study cigarettesThe mean study cigarettes smoked per day based on 7 days Daily Interactive Voice Response (IVR) data at the end of Phase 3 (experimental marketplace with study cigarettes) compared to Phase 2 (experimental marketplace with usual brand cigarettes).
Seven Day Point-prevalence CO-verified Abstinence7 days before week 12 visitTotal cigarettes per day equal to 0 for all 7 days before the week 12 visit and carbon monoxide (CO) ≤ 6ppm at week 12.

Countries

United States

Participant flow

Pre-assignment details

799 potential participants were consented and attended the screening visit. 535 eligible participants entered Phase 1; 491 continued on to Phase 2; 438 were randomized into Phase 3. See description of Phases under Study Description.

Participants by arm

ArmCount
Very Low Nicotine Content Cigarettes
Very low nicotine content cigarettes: 0.4 mg nicotine/g tobacco; 9 mg of tar
220
Normal Nicotine Content Cigarettes
Normal (Conventional) Nicotine Content: 15.8 mg nicotine/g tobacco; 9 mg of tar
218
Total438

Baseline characteristics

CharacteristicVery Low Nicotine Content CigarettesNormal Nicotine Content CigarettesTotal
Age, Categorical
<=18 years
0 Participants0 Participants0 Participants
Age, Categorical
>=65 years
8 Participants9 Participants17 Participants
Age, Categorical
Between 18 and 65 years
212 Participants209 Participants421 Participants
Cigarettes Per Day (CPD)15.6 Number of Cigarettes Per Day
STANDARD_DEVIATION 6.9
15.5 Number of Cigarettes Per Day
STANDARD_DEVIATION 7.6
15.5 Number of Cigarettes Per Day
STANDARD_DEVIATION 7.3
Race (NIH/OMB)
American Indian or Alaska Native
3 Participants4 Participants7 Participants
Race (NIH/OMB)
Asian
6 Participants7 Participants13 Participants
Race (NIH/OMB)
Black or African American
45 Participants54 Participants99 Participants
Race (NIH/OMB)
More than one race
21 Participants13 Participants34 Participants
Race (NIH/OMB)
Native Hawaiian or Other Pacific Islander
0 Participants1 Participants1 Participants
Race (NIH/OMB)
Unknown or Not Reported
2 Participants0 Participants2 Participants
Race (NIH/OMB)
White
143 Participants139 Participants282 Participants
Sex: Female, Male
Female
123 Participants102 Participants225 Participants
Sex: Female, Male
Male
97 Participants116 Participants213 Participants

Adverse events

Event typeEG000
affected / at risk
EG001
affected / at risk
deaths
Total, all-cause mortality
0 / 2200 / 218
other
Total, other adverse events
39 / 22042 / 218
serious
Total, serious adverse events
7 / 2206 / 218

Outcome results

Primary

Cigarettes Per Day (CPD)

The mean cigarettes (study and non-study cigarettes) smoked per day based on 7 days Daily Interactive Voice Response (IVR) data at the end of Phase 3 (experimental marketplace with study cigarettes) compared to Phase 2 (experimental marketplace with usual brand cigarettes).

Time frame: 7 days prior to week 12 visit

ArmMeasureValue (MEAN)Dispersion
Very Low Nicotine Content CigarettesCigarettes Per Day (CPD)7.05 cigarettes per dayStandard Deviation 7.88
Normal Nicotine Content CigarettesCigarettes Per Day (CPD)12.95 cigarettes per dayStandard Deviation 9.07
Primary

Number of Smoke-free Days

Rate of smoke-free days, defined as no cigarettes smoked in the past 24 hours calculated as the proportion of smoke-free days out of the total number of days in Phase 3. Number of smoke free days based on the interactive voice response (IVR)

Time frame: day 1 of study until day before week 12 visit

ArmMeasureValue (MEAN)Dispersion
Very Low Nicotine Content CigarettesNumber of Smoke-free Days18.6 daysStandard Deviation 28
Normal Nicotine Content CigarettesNumber of Smoke-free Days5.1 daysStandard Deviation 13.8
Secondary

Percent Change in 2-cyanoethyl-mercapturic Acid (CEMA)

Change in CEMA (biomarker for the mercapturic acid acrylonitrile) from end of Phase 2 (experimental marketplace with usual brand cigarettes) to end of Phase 3 (experimental marketplace with study cigarettes).

Time frame: The last visit in Phase 2 is the end of the baseline

ArmMeasureValue (MEDIAN)
Very Low Nicotine Content CigarettesPercent Change in 2-cyanoethyl-mercapturic Acid (CEMA)-34 percentage of change
Normal Nicotine Content CigarettesPercent Change in 2-cyanoethyl-mercapturic Acid (CEMA)8 percentage of change
Secondary

Seven Day Point-prevalence CO-verified Abstinence

Total cigarettes per day equal to 0 for all 7 days before the week 12 visit and carbon monoxide (CO) ≤ 6ppm at week 12.

Time frame: 7 days before week 12 visit

ArmMeasureValue (COUNT_OF_PARTICIPANTS)
Very Low Nicotine Content CigarettesSeven Day Point-prevalence CO-verified Abstinence41 Participants
Normal Nicotine Content CigarettesSeven Day Point-prevalence CO-verified Abstinence15 Participants
Secondary

Study Cigarettes Per Day

The mean study cigarettes smoked per day based on 7 days Daily Interactive Voice Response (IVR) data at the end of Phase 3 (experimental marketplace with study cigarettes) compared to Phase 2 (experimental marketplace with usual brand cigarettes).

Time frame: 12 weeks (Phase 3) on study cigarettes

ArmMeasureValue (MEAN)Dispersion
Very Low Nicotine Content CigarettesStudy Cigarettes Per Day5.33 cigarettes per dayStandard Deviation 6.86
Normal Nicotine Content CigarettesStudy Cigarettes Per Day12.42 cigarettes per dayStandard Deviation 9.23

Source: ClinicalTrials.gov · Data processed: Mar 20, 2026