Breast Cancer
Conditions
Keywords
Health Education, Breast Cancer Screening, Digital Health, Social Media, Prevention Behaviors
Brief summary
This randomized study compared three ways of delivering standardized digital education about breast cancer and early detection among adult women. Participants were assigned to education through a private social media account, a dedicated website, an electronic brochure delivered through WhatsApp, or a control group. The study assessed whether the educational formats changed breast cancer screening beliefs and prevention behaviors after 12 weeks.
Detailed description
A total of 120 women were allocated equally to four parallel groups (30 per group) using a computer-generated block randomization sequence. The three intervention groups received the same core breast cancer and early-detection information adapted to Instagram, a website, or an electronic brochure, together with weekly platform-specific reminders for 12 weeks. The control group received no active digital education during the study period. Outcomes were measured at baseline and after 12 weeks using the Breast Cancer Screening Beliefs Scale and the Scale of Factors Affecting Women's Breast Cancer Prevention Behaviors.
Interventions
BEHAVIORALInstagram-Based Breast Cancer Education
Standardized breast cancer and early-detection education delivered through interactive posts, stories, and short videos on a private Instagram account, with weekly reminders for 12 weeks.
BEHAVIORALWebsite-Based Breast Cancer Education
Standardized breast cancer and early-detection education delivered through a dedicated website, with weekly reminders for 12 weeks.
BEHAVIORALE-Brochure Breast Cancer Education
Standardized breast cancer and early-detection education delivered as an electronic brochure through WhatsApp, with weekly reminders for 12 weeks.
Sponsors
Gümüşhane Universıty
Study design
Allocation
RANDOMIZED
Intervention model
PARALLEL
Primary purpose
PREVENTION
Masking
NONE
Eligibility
Sex/Gender
FEMALE
Age
20 Years to No maximum
Healthy volunteers
Yes
Inclusion criteria
* Female * Aged 20 years or older * Able to read Turkish * Consistent internet access * Provided electronic informed consent
Exclusion criteria
* Could not be reached during the study * Visual, hearing, or speech impairments that prevented participation
Design outcomes
Primary
| Measure | Time frame | Description |
|---|---|---|
| Change From Baseline in Breast Cancer Screening Beliefs Scale Total Score | Baseline and 12 weeks | The Breast Cancer Screening Beliefs Scale measures attitudes toward health screening, knowledge and perceptions of breast cancer, and perceived barriers to mammography. The outcome is the change in total score from baseline to post-intervention; higher scores indicate more favorable screening beliefs. |
| Change From Baseline in Women's Breast Cancer Prevention Behaviors Scale Total Score | Baseline and 12 weeks | The Scale of Factors Affecting Women's Breast Cancer Prevention Behaviors assesses support systems, self-efficacy, self-care, stress management, motivation, information seeking, and attitude. The outcome is the change in total score from baseline to post-intervention; higher scores indicate more favorable prevention behaviors. |
Secondary
| Measure | Time frame | Description |
|---|---|---|
| Change From Baseline in BCSB and WBCPB Subscale Scores | Baseline and 12 weeks | Changes in the Breast Cancer Screening Beliefs Scale subscales (attitudes toward health screening, knowledge and perceptions of breast cancer, and barriers to mammography) and the Women's Breast Cancer Prevention Behaviors Scale subscales (support systems, self-efficacy, self-care, stress management, motivation, information seeking, and attitude). |
Countries
Turkey (Türkiye)
Outcome results
None listed