Calorie Consumption
Conditions
Brief summary
This is a randomized trial to to test the degree to which visual attention to unhealthy foods, racially congruent people, and/or "likes" in social media ads explains the relationship between ad exposure and calorie intake.
Detailed description
This is a randomized trial to to test the degree to which visual attention to unhealthy foods, racially congruent people, and/or "likes" in social media ads explains the relationship between ad exposure and calorie intake.
Interventions
BEHAVIORALBlack-Food
Ads featuring a Black person with a food product
BEHAVIORALWhite-Food
Ads featuring a White person with a food product
BEHAVIORALBlack-Non Food
Ads featuring a Black person with a non-food product
BEHAVIORALWhite-Non Food
Ads featuring a White person with a non-food product
BEHAVIORALFood-Many Likes
Ads with Many "likes" featuring a food product
BEHAVIORALNon Food-Many Likes
Ads with Many "likes" featuring a non-food product
BEHAVIORALFood-Few Likes
Ads with Few "likes" featuring a food product
BEHAVIORALNon Food-Few
Ads with Few "likes" featuring a non-food product
Sponsors
NYU Langone Health
National Institutes of Health (NIH)
National Cancer Institute (NCI)
New York University
Study design
Allocation
RANDOMIZED
Intervention model
CROSSOVER
Primary purpose
PREVENTION
Masking
DOUBLE (Subject, Investigator)
Intervention model description
Within-Subjects Block Design
Eligibility
Sex/Gender
ALL
Age
13 Years to 17 Years
Healthy volunteers
Yes
Inclusion criteria
* adolescent (13-17 years of age) who identifies as only non-Latino White or only Black/African American; who logs into Instagram once daily; who can read and speak English
Exclusion criteria
* \- participants who do not meet all criteria described above
Design outcomes
Primary
| Measure | Time frame | Description |
|---|---|---|
| Caloric Intake | Day 0 (Approximately 60 minutes) | number of calories consumed during the study protocol |
| Visual Attention to Ad Features - First Fixation | Day 0 (Approximately 60 minutes) | Measured as time to first fixation to the advertisement. |
| Visual Attention to Ad Features - Gaze Duration | Day 0 (Approximately 60 minutes) | Measured as the gaze duration during the advertisement. |
| Visual Attention to Ad Features - Number of Fixations | Day 0 (Approximately 60 minutes) | Measured as the number of fixations on ad features. |
Countries
United States
Contacts
CONTACTProgram Manager
CONTACTZora Hall
PRINCIPAL_INVESTIGATORMarie A. Bragg, PhD
NYU Langone Health
Outcome results
None listed