Diet Habit
Conditions
Keywords
protein, animal protein, plant protein, preference
Brief summary
This is a survey study to gauge the interest of young athletes ages 12-19 in plant-based protein products. The teen competitive athlete is a core target for the Gatorade brand and, as such, understanding their preferences and what drives their choices is vital for the brand's continued growth.
Interventions
OTHERSurvey
Eight questions about protein intake
Sponsors
PepsiCo Global R&D
Study design
Observational model
OTHER
Time perspective
PROSPECTIVE
Eligibility
Sex/Gender
ALL
Age
12 Years to 19 Years
Healthy volunteers
Yes
Inclusion criteria
* Male and female student-athletes between the ages of 12-19 years * Athlete must currently participate in a sport at the middle/high school level * Athlete must be able to speak, write, and read English * Athlete must own a smartphone with access to internet and text message service (to complete survey) * Athlete (and parent/guardian, if under 18 years of age) must understand the study procedures and be willing to sign the informed consent form providing consent/assent to participate in the stud
Exclusion criteria
• Athlete must not be employed by, or have a parent, guardian, or other immediate family member employed by a company that manufactures any products that compete with any Gatorade product
Design outcomes
Primary
| Measure | Time frame | Description |
|---|---|---|
| Most preferred protein type in adolescent athletes (i.e. animal vs. plant protein) | Each participant has three (3) weeks to open/complete the survey from time of receipt. Participants will be instructed to complete the survey in one sitting during a time and in an environment in which they can fully devote their attention and focus. | Part of a 10 minute multiple choice survey |
Secondary
| Measure | Time frame | Description |
|---|---|---|
| % of athletes who consume protein supplements | Each participant has three (3) weeks to open/complete the survey from time of receipt. Participants will be instructed to complete the survey in one sitting during a time and in an environment in which they can fully devote their attention and focus. | Part of a 10 minute multiple choice survey |
| Specific type(s) of protein supplement source(s) consumed (soy, pea, whey, casein, etc.) | Each participant has three (3) weeks to open/complete the survey from time of receipt. Participants will be instructed to complete the survey in one sitting during a time and in an environment in which they can fully devote their attention and focus. | Part of a 10 minute multiple choice survey |
| Reported reason(s) for protein preference | Each participant has three (3) weeks to open/complete the survey from time of receipt. Participants will be instructed to complete the survey in one sitting during a time and in an environment in which they can fully devote their attention and focus. | Part of a 10 minute multiple choice survey |
| Timing(s) of daily protein consumption | Each participant has three (3) weeks to open/complete the survey from time of receipt. Participants will be instructed to complete the survey in one sitting during a time and in an environment in which they can fully devote their attention and focus. | Part of a 10 minute multiple choice survey |
| Most valued protein supplement attribute(s) (taste, protein, amount, source, etc.) | Each participant has three (3) weeks to open/complete the survey from time of receipt. Participants will be instructed to complete the survey in one sitting during a time and in an environment in which they can fully devote their attention and focus. | Part of a 10 minute multiple choice survey |
| Breakdown and differences by gender | Each participant has three (3) weeks to open/complete the survey from time of receipt. Participants will be instructed to complete the survey in one sitting during a time and in an environment in which they can fully devote their attention and focus. | Part of a 10 minute multiple choice survey |
Countries
United States
Outcome results
None listed