Skip to content

Behavioral Economics to Improve Flu Vaccination Using EHR Nudges Replication

BE IMMUNE: Behavioral Economics to IMprove and Motivate Vaccination Using Nudges Through the EHR, A Replication Trial

Status
Completed
Phases
Unknown
Study type
Interventional
Source
ClinicalTrials.gov
Registry ID
NCT06626321
Acronym
BE IMMUNE Rep
Enrollment
26248
Registered
2024-10-03
Start date
2024-10-21
Completion date
2025-05-28
Last updated
2026-03-30

For informational purposes only — not medical advice. Sourced from public registries and may not reflect the latest updates. Terms

Conditions

Behavior, Health, Flu, Flu Vaccination

Keywords

Flu Vaccine Uptake, EHR Nudge, Behavioral Economics, Health Disparities

Brief summary

This study will be a 6-month, cluster randomized, pragmatic replication trial to evaluate the effectiveness of personalized nudges to clinicians and patients, relative to a control, to increase flu vaccination rates among older adults in accordance with CDC guidelines. This will include clinician and patient level nudge interventions, with additional, intensified nudge interventions for patients identified as high risk for not receiving a flu vaccine. Among the intervention clinics, patients will receive pre-visit text message reminders about the flu vaccine, and clinicians will receive a default pended order in the visit encounter in the EHR, along with monthly peer comparison feedback about their flu vaccine completion rate. Patients identified as high risk for noncompletion will be individually randomized to receive an additional bidirectional text message nudge or the standard text messaging

Detailed description

Many older adults are at risk of illness, hospitalization, and death from vaccine-preventable diseases. More than half of older adults in the United States are not vaccinated for flu which has remained relatively constant over the past decade, and there are racial, ethnic, and socioeconomic disparities in care. In this study, we will evaluate personalized nudges to clinicians and patients to help increase flu vaccination rates during primary care visits among older adults at three distinct health systems, with a particular focus on population subgroups at high risk for vaccine noncompletion. In a partnership between Penn Medicine and University of Washington (UW) Medicine, a 6-month, multisite, cluster randomized, pragmatic trial with an additional intensification arm for high-risk patients was conducted from September 2023-February 2024. We will now conduct a 6-month replication trial at Lancaster General Health for the 2024-2025 flu season.

Interventions

Patients will be sent text message reminders 3 days and 24 hours prior to their scheduled primary care visit. The messages will inform the patient that a flu shot has been reserved for them at their upcoming visit and encourage the patient to ask their provider about receiving the vaccine.

A default pended order for the flu vaccine will be pended to the patients upcoming primary care encounter and will be visible to the provider during the visit encounter. Clinical staff will have the option of signing the order or dismissing it if they deem it inappropriate for a given patient.

Each month, clinicians will be sent an email containing what percent of their eligible patients received the flu vaccine and how that compares to other peer clinicians in the intervention

High risk patients randomized to receive the high risk intensification nudge will receive a bidirectional text messaging component prior to their visit. This intervention will query the patient about common questions or concerns about receiving the flu vaccine. If the patient responds, it will provide additional educational materials based on the patient's specific concern(s).

Sponsors

University of Pennsylvania
Lead SponsorOTHER
National Institute on Aging (NIA)
CollaboratorNIH

Study design

Allocation
RANDOMIZED
Intervention model
PARALLEL
Primary purpose
HEALTH_SERVICES_RESEARCH
Masking
DOUBLE (Investigator, Outcomes Assessor)

Intervention model description

We will randomize clinics 2:1 to the nudge arm or control arm using covariate-constrained randomization. Within the high-risk patient subgroups, stratifying by intervention clinics, patients will be randomized 1:1 in Way to Health using permuted block randomization using random block sizes of 2, 4, and 6 to receive the additional intensification bidirectional text messaging nudge or standard messaging.

Eligibility

Sex/Gender
ALL
Age
50 Years to No maximum
Healthy volunteers
No

Inclusion criteria

All patients must meet the following criteria to be eligible: 1. Age ≥ 50 years 2. A scheduled new or return (non-urgent/sick) primary care appointment at one of the study practices at Lancaster General Health 3. Have not received their annual flu vaccine during the active intervention period (September- February) 4. Eligible to receive the flu vaccine For the patient intensification nudge, at least one of the following criteria must be met to be considered high risk and randomized to receive the intensification nudge: 1. Age ≥ 70 years 2. Living in a lower income community (lowest quartile, zip-code based) 3. Did not receive a flu vaccine in the previous calendar year 4. Self-identifies as Non-Hispanic Black Clinicians must meet the following criteria to be eligible to receive peer comparison feedback: 1. Practicing physician (MD, DO) or advanced practice provider (NP, PA) with the exception of residents and fellows 2. Have a minimum patient panel of at least 50 patients, and 3. Practicing at a clinical site randomized to receive the clinic-level nudge interventions.

Exclusion criteria

Patients will be excluded from the study if they: 1. Have a documented allergy to flu vaccine 2. Have a flu vaccine exclusion modifier in Health Maintenance 3. Have opted out of research according to individual site guidelines and policies 4. Have no phone number (home or mobile) listed in their chart

Design outcomes

Primary

MeasureTime frameDescription
Proportion of Patients Who Receive the Flu Vaccine at the Visit4 days from enrollment, at the eligible visitThe primary outcome is flu vaccination completion during the first eligible primary care visit.

Secondary

MeasureTime frameDescription
Proportion of Patients Who Receive the Flu Vaccine Within 3 Months After the Visit3 monthsThe secondary outcome is flu vaccination completion within 3 months after the first eligible primary care visit.

Countries

United States

Contacts

PRINCIPAL_INVESTIGATORShivan Mehta, MD, MBA, MSHP

University of Pennsylvania

Participant flow

Recruitment details

Waiver of informed consent obtained. Patients were identified via Epic Clarity Query 4 days prior to their eligible primary care visit between October 21, 2024 - February 28, 2025. Patients were only counted once within the study window at their first primary care visit. Total protocol enrollment: 26,248 patients. No clinicians were individually enrolled as participants and no clinician outcomes were evaluated.

Pre-assignment details

Clinics were randomized 2:1 to intervention and control. Patients seen at an intervention clinic and identified as high risk were further randomized 1:1 to standard messaging or an intensification nudge. The high risk individual randomization is nested within the intervention arm resulting in an overlap of patients where high risk individuals (15,163 of the 18,022) contribute both to estimation of the overall intervention effect and comparison of text messaging intensity among high risk patients

Baseline characteristics

Characteristic
Age, Continuous66.99 years
STANDARD_DEVIATION 10.8
Lowest Quartile Income by Zip Code
Above Lowest Income Quartile by Zip Code
13529 Participants
Lowest Quartile Income by Zip Code
Lowest Income Quartile by Zip Code
2561 Participants
Race/Ethnicity, Customized
Hispanic or Latino
1193 Participants
Race/Ethnicity, Customized
Not Hispanic or Latino/Unknown
16829 Participants
Race (NIH/OMB)
American Indian or Alaska Native
37 Participants
Race (NIH/OMB)
Asian
358 Participants
Race (NIH/OMB)
Black or African American
891 Participants
Race (NIH/OMB)
More than one race
0 Participants
Race (NIH/OMB)
Native Hawaiian or Other Pacific Islander
8 Participants
Race (NIH/OMB)
Unknown or Not Reported
1409 Participants
Race (NIH/OMB)
White
7400 Participants
Sex: Female, Male
Female
9416 Participants
Sex: Female, Male
Male
3958 Participants

Adverse events

Event typeEG000
affected / at risk
EG001
affected / at risk
deaths
Total, all-cause mortality
0 / 00 / 0
other
Total, other adverse events
2 / 8,226502 / 18,022
serious
Total, serious adverse events
0 / 8,2260 / 18,022

Outcome results

None listed

Source: ClinicalTrials.gov · Data processed: Mar 31, 2026