Obesity
Conditions
Brief summary
The specific aims of this proposal are to 1) develop online food retail nudges to discourage sugary drink purchases and promote healthier substitutes; 2) examine the impact of online store nudges on purchases of sugary drinks in an online randomized controlled experiment with low-income parents, including Supplemental Nutrition Assistance Program (SNAP) and Women, Infants, and Children (WIC)-participating parents, of children age 1-5 years; and 3) disseminate findings to retailers, including those participating in the SNAP Online Purchasing Pilot.
Interventions
BEHAVIORALNudges in Web-Based Supermarket
While shopping in the web-based supermarket, participants assigned to the nudge arm will see retail nudges to discourage sugary drink purchases and promote healthier substitutes.
Sponsors
Robert Wood Johnson Foundation
NYU Langone Health
Study design
Allocation
RANDOMIZED
Intervention model
PARALLEL
Primary purpose
PREVENTION
Masking
NONE
Eligibility
Sex/Gender
ALL
Age
18 Years to 99 Years
Healthy volunteers
Yes
Inclusion criteria
For Aim 1, the inclusion criteria are as follows: * parent (or caregiver) of children ages 1-5 years; * the ability to read and write in English; * aged 18 years or older; * household income at or below 185% of the federal poverty level; * previously purchased fruit drinks for their children; * have ever shopped for groceries online in the last 12 months, * live in the US, and * have access to a personal computer, laptop, or tablet. The inclusion criteria for Aim 2 are identical to the inclusion criteria for Aim 1, except the researchers will not aim to recruit exclusively parents who have previously purchased sugary drinks for their children or who have ever shopped for groceries online in the last 12 months.
Exclusion criteria
The
Design outcomes
Primary
| Measure | Time frame |
|---|---|
| Total Calories of Sugary Drinks Purchased during Shopping Activity | Day 1 (Approximately 30 minutes) |
Countries
United States
Outcome results
None listed