Human Papillomavirus Vaccination, Vaccination Hesitancy, Vaccine Refusal
Conditions
Keywords
misinformation, HPV vaccine, vaccine hesitancy
Brief summary
The investigators will recruit a national sample of parents of 7-10-year-olds to complete an argument strength ranking for either a simple forwarding message or between 3 and 6 randomly selected arguments from an overall set of 50 to 100 messages identified from various online sources. Parents will rate each message they see on measures of perceived argument strength/PME. Parents will also answer sociodemographic questions and then rank the believability of a set of anti-vaccine messages identified in a different study. Study findings will contribute valuable information to understanding the effectiveness of different inoculation messages.
Interventions
Participants will then be presented with arguments randomly selected by the Qualtrics software algorithm from the full set of messages.
Participants will be presented with a simple forewarning message.
Sponsors
Study design
Intervention model description
randomized discrete choice modeling experiment design
Eligibility
Inclusion criteria
1. Male or female parent or legal guardian of an adolescent ages 7-10 2. Age eligible child has not yet received any doses of the HPV vaccine 3. Resides in the United States 4. English speaking 5. Completed informed consent
Exclusion criteria
1. Unable to read English at a 6th grade literacy level 2. Age \< 18 3. Does not have a child within the age range of 7-10 4. Age-eligible child has received 1 or more doses of the HPV vaccine 5. Does not have a social media account on one or more of the following platforms OR does not read online news stories: Twitter, Instagram, YouTube, Facebook (feasibility testing only - survey participation will not have this
Design outcomes
Primary
| Measure | Time frame | Description |
|---|---|---|
| Argument strength/PME | The outcome measure will be assessed immediately after the participant has viewed each pro-HPV vaccine message if they are in the multiple message condition, or the simple message if they are in the simple message condition stimuli during the survey. | Arguments will be rated for their argument strength/message effectiveness |
| Misinformation believability | The outcome measure will be assessed immediately after the participant has viewed each misinformation message during the survey. | A rating of the believability/ credibility of vaccine misinformation |
Countries
United States