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Behavioral Economic Approaches for Population-Based Colorectal Cancer Screening

Behavioral Economic Approaches for Population-Based Colorectal Cancer Screening

Status
Active, not recruiting
Phases
NA
Study type
Interventional
Source
ClinicalTrials.gov
Registry ID
NCT05693649
Enrollment
20000
Registered
2023-01-23
Start date
2023-06-07
Completion date
2026-12-21
Last updated
2025-09-05

For informational purposes only — not medical advice. Sourced from public registries and may not reflect the latest updates. Terms

Conditions

Colorectal Cancer

Keywords

Prevention, Cancer Screening, Behavioral Economics

Brief summary

This is a 3-year pragmatic, randomized clinical trial among average-risk patients at diverse primary care practices who are overdue for colorectal (CRC) screening. This project aims to evaluate the effect of a centralized program that includes direct outreach to patients and visit-based, clinician directed nudges facilitated by the electronic health record (EHR) with follow-up text messaging on the uptake of CRC screening. The primary outcome is CRC screening completion at 3 years. Patient and clinician factors impacting the experience and effectiveness of the intervention will be explored through surveys and qualitative interviews.

Detailed description

Despite effective strategies for prevention, early detection, and treatment, colorectal cancer (CRC) remains the second leading cause of cancer death in the United States (US). While there have been considerable policy and system-level efforts to increase CRC screening rates, uptake remains well below national goals of 80% participation. Members of racial and ethnic minorities are even further behind. Approaches to increase population-based screening can consider \[1\] how screening is encouraged by targeting the clinicians who typically order or recommend the procedure or the patient who completes it; and \[2\] the kind of screening offered (e.g., colonoscopy or fecal immunochemical testing \[FIT\]). This project simultaneously tests interventions along both of these dimensions.

Interventions

BEHAVIORALNo Direct Patient Outreach

Patient will not receive direct outreach prompting them to schedule and/or complete colorectal cancer screening.

BEHAVIORALDirect Patient Outreach: Colonoscopy Only

Patient will receive direct outreach including an order to schedule and complete colonoscopy.

BEHAVIORALDirect Patient Outreach: Sequential Choice

Patient will receive direct outreach including an order to schedule and complete colonoscopy then an at-home fecal immunochemical test (FIT) if colonoscopy is not completed.

BEHAVIORALVisit-Based Nudge/Text

Patient's clinician will receive an alert prompting them to discuss colorectal cancer screening with their patient upon visit. Patient will also receive a text message 3 days after visit reminding them to complete colorectal cancer screening.

BEHAVIORALNo Nudge/Text

Patient's clinician will not receive an alert prompting them to discuss colorectal cancer screening with their patient upon visit. Patient will not receive a text message 3 days after visit reminding them to complete colorectal cancer screening.

Sponsors

Abramson Cancer Center at Penn Medicine
Lead SponsorOTHER

Study design

Allocation
RANDOMIZED
Intervention model
FACTORIAL
Primary purpose
SCREENING
Masking
QUADRUPLE (Subject, Caregiver, Investigator, Outcomes Assessor)

Eligibility

Sex/Gender
ALL
Age
50 Years to 72 Years
Healthy volunteers
No

Inclusion criteria

* Patients ages 50-72 * Followed by Primary Care with a participating Penn Medicine PCP listed and at least one visit in the last 2 years * Not up to date on colorectal cancer screening per Health Maintenance (no colonoscopy in the last 10 years, stool testing in the last year, flexible sigmoidoscopy in the last 5 years, MT-sDNA in the last 3 years).

Exclusion criteria

* Personal or significant family history of CRC, colonic polyps, hereditary nonpolyposis colorectal cancer syndrome, familial adenomatous polyposis syndrome, other gastrointestinal cancer, gastrointestinal bleeding, iron-deficiency anemia, or inflammatory bowel disease * History of total colectomy, dementia or metastatic cancer * Currently on hospice or receiving palliative care * Uninsured or self-pay patients * Currently scheduled for a colonoscopy or sigmoidoscopy * Active order for multitarget stool DNA testing (MT-sDNA) * History of paraplegia or quadriplegia * Elevated chance of mortality within 3 years according to mortality risk algorithm * Active order for Fecal Immunochemical Test (FIT) in the last 60 days * Positive stool test (FIT or MT-sDNA) result in the last 5 years

Design outcomes

Primary

MeasureTime frameDescription
CRC screening completion at 3 years3 yearsCRC screening completion at 3 years, which could be satisfied by any one of the following: colonoscopy completion at any time, negative FIT completed 2 times, or positive FIT followed by diagnostic colonoscopy within 1 year.

Secondary

MeasureTime frameDescription
CRC screening rate3 yearsCRC screening completion at 3 years by any modality
Choice of test3 yearsThe proportion of patients who complete CRC screening by screening type

Countries

United States

Outcome results

None listed

Source: ClinicalTrials.gov · Data processed: Feb 4, 2026