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Impact of Behavioral Economic Strategies on Low-Income Older Adults' Food Choices in Online Retail Settings

Impact of Behavioral Economic Strategies on Low-Income Older Adults' Food Choices in Online Retail Settings

Status
Completed
Phases
NA
Study type
Interventional
Source
ClinicalTrials.gov
Registry ID
NCT04766034
Enrollment
7710
Registered
2021-02-23
Start date
2021-10-07
Completion date
2021-12-02
Last updated
2023-03-09

For informational purposes only — not medical advice. Sourced from public registries and may not reflect the latest updates. Terms

Conditions

Diet Habit

Brief summary

The specific aims of this proposal are to 1) develop the components of a behavioral economics strategy (i.e., healthy bundle defaults) to influence diet behaviors; 2) characterize the online grocery shopping behaviors and attitudes of low-income adults nationally; and 3) examine the extent to which healthy bundles defaults and other behavioral economic strategies increase fruit and vegetable purchases among low-income adults in an online randomized controlled experiment.

Interventions

Participants will click a link and simulate a shopping experience by selecting a week's worth of Supplemental Nutrition Assistance Program (SNAP)-eligible groceries for their household in a web-based supermarket platform

Sponsors

National Institute on Aging (NIA)
CollaboratorNIH
NYU Langone Health
Lead SponsorOTHER

Study design

Allocation
RANDOMIZED
Intervention model
PARALLEL
Primary purpose
PREVENTION
Masking
NONE

Eligibility

Sex/Gender
ALL
Age
18 Years to 99 Years
Healthy volunteers
Yes

Inclusion criteria

* aged 18-99 years * ability to read and speak English * have ever received SNAP benefits * live with fewer than 5 people * access to a personal computer, laptop, tablet, or mobile phone.

Exclusion criteria

* aged \<18 years or \>99 years * lack the ability to read and speak English * have never received SNAP benefits * live with 5 or more people * do not have access to a personal computer, laptop, tablet, or mobile phone

Design outcomes

Primary

MeasureTime frameDescription
Real Dollars Spent on Fruit and Vegetables Per BasketDay 1Fruits and vegetables are defined as frozen, fresh, and canned fruits and vegetables without added sugars, fats, oils, or salt.

Secondary

MeasureTime frameDescription
Real Dollars Spent on Eligible Fruits OnlyDay 1Eligible Fruits are defined as fruit items identified as discounted in the online store.
Real Dollars Spent on Eligible Vegetables OnlyDay 1Eligible Vegetables are defined as vegetable items identified as discounted in the online store.
Real Dollars Spent on Eligible Fresh Fruits and VegetablesDay 1Eligible Fresh Fruits and Vegetables are defined as fresh, not frozen or canned, fruit and vegetables items identified as discounted in the online store.
Real Dollars Spent on Eligible Frozen Fruits and VegetablesDay 1Eligible Frozen Fruits and Vegetables are defined as frozen fruit and vegetables items identified as discounted in the online store.
Real Dollars Spent on Eligible Canned Fruits and VegetablesDay 1Eligible Canned Fruits and Vegetables are defined as canned fruit and vegetables items identified as discounted in the online store.
Total Calories From Fruits and Vegetables Per BasketDay 1Fruits and vegetables are defined as frozen, fresh, and canned fruits and vegetables without added sugars, fats, oils, or salt.
Number of Participants Who Purchased Fruits and/or VegetablesDay 1Participants who purchased fruits and/or vegetables during their online shopping trip.
Number of Participants Who Kept Healthy Bundle Default Shopping Cart Items in Basket at PurchaseDay 1Healthy Bundle Default Shopping Cart Items are defined as items placed automatically in participants' carts at the beginning of the shopping exercise. Assessed among participants in the Bundles (Arm 3) and Bundles + Discount (Arm 4) arms only.

Countries

United States

Participant flow

Participants by arm

ArmCount
Control
The grocery shopping simulation will not include any discounts or bundles Simulated Grocery Shopping Exercise: Participants will click a link and simulate a shopping experience by selecting a week's worth of SNAP-eligible groceries for their household in a web-based supermarket platform
649
Discount
The grocery shopping simulation will include discount on eligible fruits and vegetables Simulated Grocery Shopping Exercise: Participants will click a link and simulate a shopping experience by selecting a week's worth of SNAP-eligible groceries for their household in a web-based supermarket platform
682
Bundles
The grocery shopping simulation will include healthy bundle defaults with no discount Simulated Grocery Shopping Exercise: Participants will click a link and simulate a shopping experience by selecting a week's worth of SNAP-eligible groceries for their household in a web-based supermarket platform
727
Bundles and Discount
The grocery shopping simulation will include healthy bundle defaults plus a discount Simulated Grocery Shopping Exercise: Participants will click a link and simulate a shopping experience by selecting a week's worth of SNAP-eligible groceries for their household in a web-based supermarket platform
686
Total2,744

Withdrawals & dropouts

PeriodReasonFG000FG001FG002FG003FG004
Aim 2 - Pre-Randomization SurveyDid not finish survey0000120
Aim 2 - Pre-Randomization SurveyNever been enrolled in SNAP and/or live in a household with at least 4 people00003,752
Aim 3 - Randomization/Online ShoppingDid not finish the shopping task2062231551980
Aim 3 - Randomization/Online ShoppingReused same IP address, and/or finished the survey in under one-third of median completion time678675840

Baseline characteristics

CharacteristicControlTotalBundles and DiscountBundlesDiscount
Age, Continuous45.9 years
STANDARD_DEVIATION 15.4
46.7 years
STANDARD_DEVIATION 16
46.7 years
STANDARD_DEVIATION 16.1
47.0 years
STANDARD_DEVIATION 16.3
47.2 years
STANDARD_DEVIATION 16.1
Ethnicity (NIH/OMB)
Hispanic or Latino
63 Participants269 Participants64 Participants75 Participants67 Participants
Ethnicity (NIH/OMB)
Not Hispanic or Latino
566 Participants2364 Participants582 Participants602 Participants614 Participants
Ethnicity (NIH/OMB)
Unknown or Not Reported
20 Participants111 Participants40 Participants50 Participants1 Participants
Race (NIH/OMB)
American Indian or Alaska Native
9 Participants39 Participants6 Participants6 Participants18 Participants
Race (NIH/OMB)
Asian
13 Participants49 Participants16 Participants10 Participants10 Participants
Race (NIH/OMB)
Black or African American
99 Participants390 Participants107 Participants93 Participants91 Participants
Race (NIH/OMB)
More than one race
16 Participants55 Participants7 Participants4 Participants28 Participants
Race (NIH/OMB)
Native Hawaiian or Other Pacific Islander
2 Participants524 Participants4 Participants2 Participants516 Participants
Race (NIH/OMB)
Unknown or Not Reported
20 Participants111 Participants40 Participants50 Participants1 Participants
Race (NIH/OMB)
White
490 Participants1576 Participants506 Participants562 Participants18 Participants
Region of Enrollment
United States
649 participants2744 participants686 participants727 participants682 participants
Sex: Female, Male
Female
344 Participants1447 Participants361 Participants396 Participants346 Participants
Sex: Female, Male
Male
305 Participants1297 Participants325 Participants331 Participants336 Participants

Adverse events

Event typeEG000
affected / at risk
EG001
affected / at risk
EG002
affected / at risk
EG003
affected / at risk
deaths
Total, all-cause mortality
0 / 6490 / 6820 / 7270 / 686
other
Total, other adverse events
0 / 6490 / 6820 / 7270 / 686
serious
Total, serious adverse events
0 / 6490 / 6820 / 7270 / 686

Outcome results

Primary

Real Dollars Spent on Fruit and Vegetables Per Basket

Fruits and vegetables are defined as frozen, fresh, and canned fruits and vegetables without added sugars, fats, oils, or salt.

Time frame: Day 1

Population: Not all participants analyzed purchased fruits and vegetables, as quantified in SECONDARY OUTCOME MEASURE RESULTS #8. However, all participants contributed data to this outcome as they could still purchase $0 or 0% of their total dollars on fruits and vegetables.

ArmMeasureValue (MEAN)Dispersion
ControlReal Dollars Spent on Fruit and Vegetables Per Basket11.31 US Dollars ($)Standard Deviation 12.82
DiscountReal Dollars Spent on Fruit and Vegetables Per Basket15.27 US Dollars ($)Standard Deviation 16.08
BundlesReal Dollars Spent on Fruit and Vegetables Per Basket11.68 US Dollars ($)Standard Deviation 11.36
Bundles and DiscountReal Dollars Spent on Fruit and Vegetables Per Basket14.47 US Dollars ($)Standard Deviation 14.18
Secondary

Number of Participants Who Kept Healthy Bundle Default Shopping Cart Items in Basket at Purchase

Healthy Bundle Default Shopping Cart Items are defined as items placed automatically in participants' carts at the beginning of the shopping exercise. Assessed among participants in the Bundles (Arm 3) and Bundles + Discount (Arm 4) arms only.

Time frame: Day 1

ArmMeasureValue (COUNT_OF_PARTICIPANTS)
ControlNumber of Participants Who Kept Healthy Bundle Default Shopping Cart Items in Basket at Purchase679 Participants
DiscountNumber of Participants Who Kept Healthy Bundle Default Shopping Cart Items in Basket at Purchase655 Participants
Secondary

Number of Participants Who Purchased Fruits and/or Vegetables

Participants who purchased fruits and/or vegetables during their online shopping trip.

Time frame: Day 1

ArmMeasureValue (COUNT_OF_PARTICIPANTS)
ControlNumber of Participants Who Purchased Fruits and/or Vegetables550 Participants
DiscountNumber of Participants Who Purchased Fruits and/or Vegetables612 Participants
BundlesNumber of Participants Who Purchased Fruits and/or Vegetables714 Participants
Bundles and DiscountNumber of Participants Who Purchased Fruits and/or Vegetables678 Participants
Secondary

Real Dollars Spent on Eligible Canned Fruits and Vegetables

Eligible Canned Fruits and Vegetables are defined as canned fruit and vegetables items identified as discounted in the online store.

Time frame: Day 1

Population: Not all participants analyzed purchased eligible canned fruits and vegetables, as quantified in SECONDARY OUTCOME MEASURE RESULTS #8. However, all participants contributed data to this outcome as they could still purchase $0 or 0% of their total dollars on eligible canned fruits and vegetables.

ArmMeasureValue (MEAN)Dispersion
ControlReal Dollars Spent on Eligible Canned Fruits and Vegetables0.22 US Dollars ($)Standard Deviation 0.92
DiscountReal Dollars Spent on Eligible Canned Fruits and Vegetables0.27 US Dollars ($)Standard Deviation 1.2
BundlesReal Dollars Spent on Eligible Canned Fruits and Vegetables0.13 US Dollars ($)Standard Deviation 0.65
Bundles and DiscountReal Dollars Spent on Eligible Canned Fruits and Vegetables0.16 US Dollars ($)Standard Deviation 0.75
Secondary

Real Dollars Spent on Eligible Fresh Fruits and Vegetables

Eligible Fresh Fruits and Vegetables are defined as fresh, not frozen or canned, fruit and vegetables items identified as discounted in the online store.

Time frame: Day 1

Population: Not all participants analyzed purchased eligible fresh fruits and vegetables, as quantified in SECONDARY OUTCOME MEASURE RESULTS #8. However, all participants contributed data to this outcome as they could still purchase $0 or 0% of their total dollars on eligible fresh fruits and vegetables.

ArmMeasureValue (MEAN)Dispersion
ControlReal Dollars Spent on Eligible Fresh Fruits and Vegetables9.61 US Dollars ($)Standard Deviation 11.83
DiscountReal Dollars Spent on Eligible Fresh Fruits and Vegetables12.94 US Dollars ($)Standard Deviation 14.56
BundlesReal Dollars Spent on Eligible Fresh Fruits and Vegetables10.49 US Dollars ($)Standard Deviation 10.67
Bundles and DiscountReal Dollars Spent on Eligible Fresh Fruits and Vegetables12.48 US Dollars ($)Standard Deviation 12.51
Secondary

Real Dollars Spent on Eligible Frozen Fruits and Vegetables

Eligible Frozen Fruits and Vegetables are defined as frozen fruit and vegetables items identified as discounted in the online store.

Time frame: Day 1

Population: Not all participants analyzed purchased eligible frozen fruits and vegetables, as quantified in SECONDARY OUTCOME MEASURE RESULTS #8. However, all participants contributed data to this outcome as they could still purchase $0 or 0% of their total dollars on eligible frozen fruits and vegetables.

ArmMeasureValue (MEAN)Dispersion
ControlReal Dollars Spent on Eligible Frozen Fruits and Vegetables1.48 US Dollars ($)Standard Deviation 4.01
DiscountReal Dollars Spent on Eligible Frozen Fruits and Vegetables2.07 US Dollars ($)Standard Deviation 5.49
BundlesReal Dollars Spent on Eligible Frozen Fruits and Vegetables1.05 US Dollars ($)Standard Deviation 3.23
Bundles and DiscountReal Dollars Spent on Eligible Frozen Fruits and Vegetables1.83 US Dollars ($)Standard Deviation 5.38
Secondary

Real Dollars Spent on Eligible Fruits Only

Eligible Fruits are defined as fruit items identified as discounted in the online store.

Time frame: Day 1

Population: Not all participants analyzed purchased eligible fruits, as quantified in SECONDARY OUTCOME MEASURE RESULTS #8. However, all participants contributed data to this outcome as they could still purchase $0 or 0% of their total dollars on eligible fruits.

ArmMeasureValue (MEAN)Dispersion
ControlReal Dollars Spent on Eligible Fruits Only4.28 US Dollars ($)Standard Deviation 7.14
DiscountReal Dollars Spent on Eligible Fruits Only6.51 US Dollars ($)Standard Deviation 9.94
BundlesReal Dollars Spent on Eligible Fruits Only4.85 US Dollars ($)Standard Deviation 6.78
Bundles and DiscountReal Dollars Spent on Eligible Fruits Only6.12 US Dollars ($)Standard Deviation 7.91
Secondary

Real Dollars Spent on Eligible Vegetables Only

Eligible Vegetables are defined as vegetable items identified as discounted in the online store.

Time frame: Day 1

Population: Not all participants analyzed purchased eligible vegetables, as quantified in SECONDARY OUTCOME MEASURE RESULTS #8. However, all participants contributed data to this outcome as they could still purchase $0 or 0% of their total dollars on eligible vegetables.

ArmMeasureValue (MEAN)Dispersion
ControlReal Dollars Spent on Eligible Vegetables Only7.03 US Dollars ($)Standard Deviation 9.34
DiscountReal Dollars Spent on Eligible Vegetables Only8.76 US Dollars ($)Standard Deviation 11.04
BundlesReal Dollars Spent on Eligible Vegetables Only6.84 US Dollars ($)Standard Deviation 7.93
Bundles and DiscountReal Dollars Spent on Eligible Vegetables Only8.34 US Dollars ($)Standard Deviation 9.94
Secondary

Total Calories From Fruits and Vegetables Per Basket

Fruits and vegetables are defined as frozen, fresh, and canned fruits and vegetables without added sugars, fats, oils, or salt.

Time frame: Day 1

Population: Not all participants analyzed purchased fruits and vegetables, as quantified in SECONDARY OUTCOME MEASURE RESULTS #8. However, all participants contributed data to this outcome as they could still contribute 0 calories from fruits and vegetables in their basket.

ArmMeasureValue (MEAN)Dispersion
ControlTotal Calories From Fruits and Vegetables Per Basket1298.1 KcalStandard Deviation 1595
DiscountTotal Calories From Fruits and Vegetables Per Basket1526.2 KcalStandard Deviation 1641.3
BundlesTotal Calories From Fruits and Vegetables Per Basket1496.8 KcalStandard Deviation 1472.8
Bundles and DiscountTotal Calories From Fruits and Vegetables Per Basket1690.5 KcalStandard Deviation 1572

Source: ClinicalTrials.gov · Data processed: Feb 9, 2026