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A New Measure of Egg Consumption and the Effect of Social Marketing Eggs

A Two-Phase Study to Investigate Novel Biomarkers of Egg Consumption and Social Marketing Effectiveness of Egg Hubs for Malawian Infants

Status
Completed
Phases
NA
Study type
Interventional
Source
ClinicalTrials.gov
Registry ID
NCT04461106
Enrollment
815
Registered
2020-07-08
Start date
2021-02-26
Completion date
2022-09-10
Last updated
2023-02-27

For informational purposes only — not medical advice. Sourced from public registries and may not reflect the latest updates. Terms

Conditions

Nutritional Stunting

Brief summary

About 1600 children 6 to 24 months old will be enrolled from 8 egg hubs. 4 hubs will be receive social marketing campaign to raise awareness about the benefits of eggs while the other 4 will not receive social marketing campaign. Children will provide a urine sample for analysis of metabolites to correlate with egg consumption.

Interventions

aims to raise awareness about the benefits of eggs - 'why eggs': increasing the value of eggs from a consumer perspective and encourage consumption of eggs by children (\<5yrs) and pregnant/lactating women

Sponsors

Project Peanut Butter, Malawi
CollaboratorUNKNOWN
Kamuzu University of Health Sciences
CollaboratorOTHER
Washington University School of Medicine
Lead SponsorOTHER

Study design

Allocation
RANDOMIZED
Intervention model
PARALLEL
Primary purpose
OTHER
Masking
SINGLE (Outcomes Assessor)

Eligibility

Sex/Gender
ALL
Age
6 Months to 24 Months
Healthy volunteers
Yes

Inclusion criteria

* Health children between 6 and 24 months of age

Exclusion criteria

* acute malnutrition * congenital abnormalities * chronic debilitation disease such as heart disease, cerebral palsy, or HIV infection

Design outcomes

Primary

MeasureTime frameDescription
Amount of egg consumed daily12 MonthsAs determined by urinary metabolite concentrations. The specific metabolites will be identified in the course of the study.

Countries

Malawi

Outcome results

None listed

Source: ClinicalTrials.gov · Data processed: Feb 4, 2026