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Personalized Patient Data and Behavioral Nudges to Improve Adherence to Chronic Cardiovascular Medications

Personalized Patient Data and Behavioral Nudges to Improve Adherence to Chronic Cardiovascular Medications (The Nudge Study)

Status
Completed
Phases
NA
Study type
Interventional
Source
ClinicalTrials.gov
Registry ID
NCT03973931
Enrollment
9501
Registered
2019-06-04
Start date
2019-07-01
Completion date
2023-11-19
Last updated
2025-04-02

For informational purposes only — not medical advice. Sourced from public registries and may not reflect the latest updates. Terms

Conditions

Adherence, Medication, Atrial Fibrillation, Cardiovascular Diseases, Coronary Artery Disease, Diabetes Mellitus, Hyperlipidemias, Hypertension, Medication Adherence

Keywords

cardiovascular disease, telemedicine, medication adherence, behavioral health

Brief summary

The study plans to learn if sending different text messages, serving as reminders or encouragement, may help patients take their medication more often if they have had trouble keeping up with their medicines.

Detailed description

Background: Up to fifty percent of patients do not take their cardiovascular medications as prescribed resulting in increased morbidity, mortality, and healthcare costs. Mobile and digital technologies for health promotion and disease self-management offer an intriguing and as of yet untested opportunity to adapt behavioral 'nudges' using ubiquitous cell phone technology to facilitate medication adherence. Objectives: Aim 1: Conduct a pragmatic patient-level randomized intervention across three health care systems (HCS) to improve adherence to chronic CV medications. The primary outcome will be medication adherence defined by the proportion of days covered (PDC) using pharmacy refill data. Secondary outcomes include clinical events (e.g., event times for stroke, MI, mortality), utilization of care (e.g., hospitalizations or clinic visits for CV-related reasons), and costs of healthcare utilization. Aim 2: Evaluate the intervention using a mixed methods approach and applying the RE-AIM (reach, effectiveness, adoption, implementation, and maintenance) framework. In addition, assess the context and implementation processes to inform local tailoring, adaptations and modifications, and eventual expansion of the intervention within the 3 HCS more broadly and nationally. Setting: The study will be conducted within three HCS in metro Denver: VA Eastern Colorado Health Care System (VA), Denver Health and Hospital Authority, and UCHealth.

Interventions

BEHAVIORALNudge

Interventions will include a variety of text messages aimed at improving medication adherence.

Sponsors

National Heart, Lung, and Blood Institute (NHLBI)
CollaboratorNIH
University of Colorado, Denver
Lead SponsorOTHER

Study design

Allocation
RANDOMIZED
Intervention model
PARALLEL
Primary purpose
PREVENTION
Masking
NONE

Intervention model description

The study will be a pragmatic, randomized controlled study with four treatment arms. Once patients are identified through pharmacy refill data to have a 7-day gap in any prescribed CV medication refills, they will be randomized to one of four arms, described in Intervention below. Randomization will be stratified within each of the clinics, and within strata defined by number of other CV medication classes that are prescribed at randomization (1-4), using blocks of 4 patients to ensure balance within clinics over time. Thus, within each clinic and number of other medication stratum, each set of 4 consecutively enrolled subjects will be randomized to the four study arms. Treatments will be initiated immediately upon randomization, in response to the 7-day gap.

Eligibility

Sex/Gender
ALL
Age
18 Years to 89 Years
Healthy volunteers
Yes

Inclusion criteria

* Patients with the following cardiovascular conditions and respective medication classes: * Hypertension (Beta-blockers \[B-blockers)\], Calcium Channel Blocker \[CCB\], Angiotensin converting enzyme inhibitors (ACEi), Angiotensin Receptor Blockers \[ARB\], or Thiazide diuretic) * Hyperlipidemia (HMG CoA reductase inhibitor \[Statins\]) * Diabetes (Alpha-glucosidase inhibitors, Biguanides, DPP-4 inhibitors, Sodium glucose transport inhibitor, Meglitinides, Sulfonylureas, Thiazolidinediones, or statins Coronary artery disease P2Y12 inhibitor \[Clopidogrel, Ticagrelor, Prasugrel, Ticlopidine\], B-blockers, ACEi or ARB or statins) * Atrial fibrillation (Direct oral anticoagulants, B-blockers, CCB)

Exclusion criteria

* Patients who do not have a mailing address listed in EHR; * Patients who do not have a landline or cellphone listed in EHR; * Currently pregnant if denoted in the EHR at the time of the data pull; * Patients with a mailing address outside of the state of Colorado; * Patients that do not speak either English or Spanish.

Design outcomes

Primary

MeasureTime frameDescription
Medication Adherence12 months after interventionThe primary outcome was medication adherence defined by the proportion of days covered (PDC) using pharmacy refill data adjusted difference from usual care.
Mean Proportion of Days Covered Relative to Usual Care12 monthsWe analyzed this longitudinal data (up to 12 observations per patient) and estimated absolute differences in PDC between treatment arms and usual care using a Generalized Estimating Equation (GEE) model with an identity link and independence with unequal variances for the covariance structure of the 12 observations .A multistage gatekeeper approach was used to account for multiple treatment comparisons by comparing each of the 3 treatment arms to the control in stage 1 using significance levels of 0.05/3, and if any test was significant, a significance level of (R/3)\*(0.05/3) using the Holm method was used for the 3 pairwise comparisons, where R is the number of significant stage 1 tests.

Secondary

MeasureTime frameDescription
Hospitalizationone yearestimated probability of hospitalization at one year
Deathone yearestimated probability of death at one year
Emergency Department Visitone yearestimated probability of emergency department visit at one year

Countries

United States

Participant flow

Participants by arm

ArmCount
Generic Nudge
A generic reminder text will be delivered to patients to refill their medication at days 1, 3, 5, 7 and 10 after they been labeled as non-adherent. Nudge: Interventions will include a variety of text messages aimed at improving medication adherence.
2,324
Optimized Nudge
An optimized nudge text will be delivered to patients to remind them to refill their medications at days 1, 3, 5, 7 and 10 after they have been labeled as non-adherent. Nudge: Interventions will include a variety of text messages aimed at improving medication adherence.
2,305
Optimized Nudge Plus AI Chat Bot
An optimized nudge text will be delivered to patients to remind them to refill their medications at days 1 and 3 after they have been labeled as non-adherent. If the patient has not filled their medication on days 5 and 7, in addition to receiving an optimized nudge text, an AI will conduct interactive chat via a chat bot to assess barriers filling the medication as described in Aim 1 above. If they still have not filled the medication, they will receive another message on day 10. Nudge: Interventions will include a variety of text messages aimed at improving medication adherence.
2,319
Usual Care
This group will not receive an intervention. We have included a usual care group to demonstrate the impact of the text messaging interventions above and beyond usual care given that many prior medication adherence interventions have demonstrated small to negligible effects.
2,321
Total9,269

Withdrawals & dropouts

PeriodReasonFG000FG001FG002FG003
Overall StudyLost to Follow-up47635154
Overall Studyopted out6551

Baseline characteristics

CharacteristicGeneric NudgeUsual CareOptimized Nudge Plus AI Chat BotOptimized NudgeTotal
Age, Continuous59.9 years
STANDARD_DEVIATION 12.5
60.1 years
STANDARD_DEVIATION 12.6
60.1 years
STANDARD_DEVIATION 12.7
60 years
STANDARD_DEVIATION 12.9
60.0 years
STANDARD_DEVIATION 12.7
Baseline Medication Classes
1 Active Class
597 Participants557 Participants567 Participants564 Participants2285 Participants
Baseline Medication Classes
2 Active Classes
551 Participants591 Participants584 Participants572 Participants2298 Participants
Baseline Medication Classes
>=3 Active Classes
1176 Participants1173 Participants1168 Participants1169 Participants4686 Participants
Ethnicity (NIH/OMB)
Hispanic or Latino
1100 Participants1149 Participants1168 Participants1147 Participants4564 Participants
Ethnicity (NIH/OMB)
Not Hispanic or Latino
1204 Participants1150 Participants1134 Participants1141 Participants4629 Participants
Ethnicity (NIH/OMB)
Unknown or Not Reported
20 Participants22 Participants17 Participants17 Participants76 Participants
Insurance
Commercial
463 Participants441 Participants500 Participants471 Participants1875 Participants
Insurance
Medicaid
659 Participants665 Participants629 Participants632 Participants2585 Participants
Insurance
Medicare
853 Participants889 Participants860 Participants878 Participants3480 Participants
Insurance
None
218 Participants202 Participants192 Participants221 Participants833 Participants
Insurance
Unknown
123 Participants112 Participants130 Participants96 Participants461 Participants
Insurance
VHA
8 Participants12 Participants8 Participants7 Participants35 Participants
Intervention Delivery
Interactive Voice Response Telephone Messages
198 Participants0 Participants202 Participants216 Participants616 Participants
Intervention Delivery
No Text or IVR
0 Participants2321 Participants0 Participants0 Participants2321 Participants
Intervention Delivery
Text Messages
2126 Participants0 Participants2117 Participants2089 Participants6332 Participants
Marital Status
Divorced/Widowed
434 Participants483 Participants452 Participants464 Participants1833 Participants
Marital Status
Married Married
994 Participants950 Participants980 Participants940 Participants3864 Participants
Marital Status
Single
883 Participants874 Participants870 Participants883 Participants3510 Participants
Marital Status
Unknown
13 Participants14 Participants17 Participants18 Participants62 Participants
Medical History
Cerebrovascular Disease
142 participants134 participants125 participants145 participants546 participants
Medical History
Chronic Kidney Disease
191 participants189 participants203 participants202 participants785 participants
Medical History
Depression
421 participants416 participants442 participants463 participants1742 participants
Medical History
Heart Failure
160 participants171 participants163 participants199 participants693 participants
Medical History
Posttraumatic Stress Disorder
118 participants108 participants102 participants114 participants442 participants
Medical History
Prior Coronary Revascularization
63 participants58 participants70 participants56 participants247 participants
Medical History
Prior Myocardial Infarction
95 participants98 participants121 participants109 participants423 participants
Medical History
Substance Abuse
89 participants88 participants116 participants101 participants394 participants
Qualifying Condition
>1 Qualifying Condition
1406 participants1438 participants1410 participants1390 participants5644 participants
Qualifying Condition
Atrial Fibrillation
132 participants134 participants130 participants152 participants548 participants
Qualifying Condition
Coronary Artery Disease
305 participants328 participants352 participants325 participants1310 participants
Qualifying Condition
Diabetes
1148 participants1149 participants1162 participants1164 participants4623 participants
Qualifying Condition
Hyperlipidemia
1072 participants1054 participants1089 participants1052 participants4267 participants
Qualifying Condition
Hypertension
1837 participants1864 participants1821 participants1829 participants7351 participants
Race (NIH/OMB)
American Indian or Alaska Native
22 Participants35 Participants23 Participants27 Participants107 Participants
Race (NIH/OMB)
Asian
29 Participants29 Participants21 Participants31 Participants110 Participants
Race (NIH/OMB)
Black or African American
391 Participants392 Participants356 Participants378 Participants1517 Participants
Race (NIH/OMB)
More than one race
10 Participants9 Participants16 Participants14 Participants49 Participants
Race (NIH/OMB)
Native Hawaiian or Other Pacific Islander
3 Participants3 Participants6 Participants2 Participants14 Participants
Race (NIH/OMB)
Unknown or Not Reported
268 Participants255 Participants251 Participants238 Participants1012 Participants
Race (NIH/OMB)
White
1601 Participants1598 Participants1646 Participants1615 Participants6460 Participants
Sex: Female, Male
Female
1087 Participants1088 Participants1101 Participants1075 Participants4351 Participants
Sex: Female, Male
Male
1237 Participants1233 Participants1218 Participants1230 Participants4918 Participants

Adverse events

Event typeEG000
affected / at risk
EG001
affected / at risk
EG002
affected / at risk
EG003
affected / at risk
deaths
Total, all-cause mortality
63 / 2,32453 / 2,30555 / 2,31968 / 2,321
other
Total, other adverse events
612 / 2,324594 / 2,305616 / 2,319639 / 2,321
serious
Total, serious adverse events
267 / 2,324283 / 2,305283 / 2,319303 / 2,321

Outcome results

Primary

Mean Proportion of Days Covered Relative to Usual Care

We analyzed this longitudinal data (up to 12 observations per patient) and estimated absolute differences in PDC between treatment arms and usual care using a Generalized Estimating Equation (GEE) model with an identity link and independence with unequal variances for the covariance structure of the 12 observations .A multistage gatekeeper approach was used to account for multiple treatment comparisons by comparing each of the 3 treatment arms to the control in stage 1 using significance levels of 0.05/3, and if any test was significant, a significance level of (R/3)\*(0.05/3) using the Holm method was used for the 3 pairwise comparisons, where R is the number of significant stage 1 tests.

Time frame: 12 months

ArmMeasureValue (MEAN)
Generic NudgeMean Proportion of Days Covered Relative to Usual Care0.022 proportion of days covered
Optimized NudgeMean Proportion of Days Covered Relative to Usual Care0.020 proportion of days covered
Optimized Nudge Plus AI Chat BotMean Proportion of Days Covered Relative to Usual Care0.023 proportion of days covered
p-value: <0.05GEE
Primary

Medication Adherence

The primary outcome was medication adherence defined by the proportion of days covered (PDC) using pharmacy refill data adjusted difference from usual care.

Time frame: 12 months after intervention

Population: mean pdc at 12 months

ArmMeasureValue (MEAN)
Generic NudgeMedication Adherence.606 mean PDC
Optimized NudgeMedication Adherence.620 mean PDC
Optimized Nudge Plus AI Chat BotMedication Adherence.623 mean PDC
Usual CareMedication Adherence.630 mean PDC
p-value: <0.05GEE
Secondary

Death

estimated probability of death at one year

Time frame: one year

Population: 1-year Kaplan-Meier rate estimates with 95% confidence intervals.

ArmMeasureValue (MEAN)
Generic NudgeDeath.031 estimated probability of death
Optimized NudgeDeath.026 estimated probability of death
Optimized Nudge Plus AI Chat BotDeath.027 estimated probability of death
Usual CareDeath.033 estimated probability of death
Secondary

Emergency Department Visit

estimated probability of emergency department visit at one year

Time frame: one year

Population: 1-year Kaplan-Meier rate estimates with 95% confidence intervals.

ArmMeasureValue (MEAN)
Generic NudgeEmergency Department Visit.292 estimated probability of ED visit
Optimized NudgeEmergency Department Visit.285 estimated probability of ED visit
Optimized Nudge Plus AI Chat BotEmergency Department Visit.294 estimated probability of ED visit
Usual CareEmergency Department Visit.301 estimated probability of ED visit
Secondary

Hospitalization

estimated probability of hospitalization at one year

Time frame: one year

Population: 1-year Kaplan-Meier rate estimates with 95% confidence intervals.

ArmMeasureValue (MEAN)
Generic NudgeHospitalization.13 estimated probability of hospitalization
Optimized NudgeHospitalization.136 estimated probability of hospitalization
Optimized Nudge Plus AI Chat BotHospitalization.136 estimated probability of hospitalization
Usual CareHospitalization.143 estimated probability of hospitalization

Source: ClinicalTrials.gov · Data processed: Feb 21, 2026