Tobacco Use
Conditions
Keywords
Tobacco Use, IQOS
Brief summary
The main purpose of the research study is to estimate the prevalence of tobacco product use and describe the tobacco use patterns in adults in Germany.
Detailed description
The aim of the survey is to describe the current and past patterns of use of tobacco products in the general adult population of Germany and in adult IQOS users registered in the IQOS user database of Philip Morris GmbH (Germany IQOS User Database), and explore their association with key independent variables. More specifically, the objectives are: 1. Estimate the prevalence of current tobacco use status in the study population. 2. Describe the past tobacco use status (cigarette, IQOS and other innovative products, including e-cigarettes) in the study population (i.e. never-use, initiation, product use transition, cessation, re-initiation, and relapse). 3. Explore the association between self-reported health status and use of tobacco products in the study population. 4. Explore the association between patterns of use (including misuse) with motivation to use, perceived quality attributes of IQOS (e.g. risk and self-reported changes since switching to the product, in a number of relevant domains where IQOS may have potential benefits), and consumer's satisfaction in the population of IQOS users in Germany registered in the Germany IQOS User Database.
Interventions
Face-to-face survey to estimate the prevalence of current tobacco use status in the general population of Germany.
Online survey to describe patterns of use in adult IQOS users residing in Germany.
Sponsors
Study design
Eligibility
Inclusion criteria
(all participants, including IQOS users): * Legally permitted to buy tobacco products in Germany (≥18 years of age). * Currently residing in Germany. * Able to read, write and understand German. * Consent to participate in the survey Inclusion Criteria (IQOS users only): * Has used more than 100 HEETS tobacco sticks in his or her lifetime. * Is currently using IQOS. * Has access to the internet. * Is not currently employed by Philip Morris International or any of its affiliates
Exclusion criteria
* Not meeting the inclusion criteria
Design outcomes
Primary
| Measure | Time frame | Description |
|---|---|---|
| Prevalence of current tobacco use | Study duration (3 years). | Prevalence of current tobacco use status in the study population. |
| Past tobacco use status | Study duration (3 years). | Past tobacco use status (cigarette, IQOS and other innovative products) in the study population. |
| Self-reported health status | Study duration (3 years). | Association between self-reported health status and use of tobacco products in the study population. |
| Perceived risk | Study duration (3 years). | Association between patterns of use with perceived risk. |
| IQOS use experience | Study duration (3 years). | Describe the IQOS user experience, including motivation to use, mis-use, satisfaction, and self-reported changes since switching to the product (in a number of domains where IQOS may have potential benefits). |
Countries
Switzerland