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Financial vs. Non-Financial Rewards for Weight Loss and Weight Maintenance

Financial vs. Non-Financial Rewards for Weight Loss and Weight Maintenance: A Randomized Controlled Trial

Status
Completed
Phases
NA
Study type
Interventional
Source
ClinicalTrials.gov
Registry ID
NCT02957539
Enrollment
274
Registered
2016-11-07
Start date
2018-03-21
Completion date
2021-07-30
Last updated
2023-07-28

For informational purposes only — not medical advice. Sourced from public registries and may not reflect the latest updates. Terms

Conditions

Obesity

Keywords

motivation, patient incentives

Brief summary

Three of every four Veterans are overweight or obese, and weight loss is associated with reduced morbidity and mortality. The VA MOVE! program for weight loss is moderately effective but only reaches a small percentage of overweight Veterans. This proposed study will test whether a patient incentive program that gives Veterans non-financial incentives, such as Seattle Mariners baseball tickets, for losing one pound per week over 16 weeks is effective. An effective patient-incentive program could help more Veterans lose weight without requiring a substantial increase in VA staff.

Detailed description

Project Background: Behavioral economics suggests that the chronic inability to make the daily behavioral changes that can help us lose weight may be the result of present bias, which is a tendency to value small, immediate rewards over large rewards in the distant future. For many of us, the immediate gratification of eating an unhealthy food is a more powerful motivator than is the elusive dissatisfaction of the long-run health consequences of an unhealthy diet. Patient rewards may overcome present bias by moving the rewards for healthy behaviors forward in time. In a patient reward program, patients are given tangible, timely rewards for achieving specific health goals, such as losing one pound per week over 16 weeks. Meta analyses of randomized trials have found that rewards for weight loss are effective during the reward period, but the weight loss was not sustained after the reward was removed. Thus, the key challenge to a reward program is not achieving weight loss, but maintaining it. The proposed study tests the hypothesis that the significant weight regain found in prior reward trials can be attributed to use of financial rewards-e.g., cash or the equivalent of cash-in those trials. Experiments in behavioral economics have found that providing participants with financial rewards for participating in a study invokes behavior defined by reciprocity-the effort the participants gave in the study was proportional to the amount of money that they were given. When participants were given non-financial rewards, they exhibited no reciprocity-the effort was consistently high and did not vary with the quantity of the non-financial reward. By using financial rewards, prior trials may have invoked money-market norms of reciprocity, such that patients' efforts toward weight loss were high when rewards were offered, and reduced when they were discontinued. The investigators hypothesize that non-financial rewards, like tickets to a Seattle Mariners baseball game, will not invoke reciprocity or the consequent weight regain. Project Objectives: The goal of this study is to test, through a randomized trial, the effectiveness of providing overweight Veterans with financial or non-financial rewards for a one pound weight loss per week over 16 weeks. The primary outcome is weight loss at 32 weeks-16 weeks after the discontinuation of the rewards. Secondary outcomes include weight loss at 16 weeks and 12 months. Project Methods: The investigators will conduct a three-armed randomized trial of patient rewards for losing one pound per week over 16 weeks. The three treatment groups will receive financial rewards, non-financial rewards, or no rewards. The investigators hypothesize that: 1) patients who receive non-financial rewards for weight loss over 16 weeks will have greater weight loss at 32 weeks than patients who do not receive rewards; 2) patients who receive non-financial rewards for weight loss over 16 weeks will experience weight loss at 16 weeks that is not inferior to the weight loss of patients who receive financial rewards; and 3) weight regain will be greater among patients who received financial rewards compared to patients who received non-financial rewards or no rewards. The investigators will also conduct post-intervention qualitative interviews and perform a cost analysis.

Interventions

BEHAVIORALFinancial rewards

Veterans in the financial reward arm receive all of the services of the usual care arm, plus rewards that are earned in two ways: an assured portion, and a random portion. For the assured reward, they will receive compensation at the end of each month (defined as a four week period) that they are at or below their target weight. For the random portion, each week that a participant is at or below their target weight, the patient is entered into a drawing to win additional compensation. Over the first eight weeks the patient has a 1-in-8 chance of winning. Over the 17-32 week period, Veterans in this group will receive token incentives for tracking and reporting their weekly weights regardless of whether it was on target. Each week that the patient enters their weight into the portal, s/he will have a 1-in-8 chance to earn the token incentive, such as a t-shirt or movie ticket. The participant will receive reminder text messages.

BEHAVIORALNon-Financial rewards

Procedures for the non-financial rewards arm are identical to procedures for the financial reward arm, except that the Veteran will earn points rather than cash. Each weekly random drawing will be for 20 points. Veterans will choose non-financial rewards associated with the number of points they earn.

Sponsors

VA Office of Research and Development
Lead SponsorFED

Study design

Allocation
RANDOMIZED
Intervention model
PARALLEL
Primary purpose
PREVENTION
Masking
NONE

Eligibility

Sex/Gender
ALL
Age
18 Years to 69 Years
Healthy volunteers
No

Inclusion criteria

* Veteran * BMI\>=30 at enrollment * weigh less than 390lbs * Active patient in primary care or women's clinic (1+ visit in last year) * Access to a text capable phone in the Veteran's household or active email address * live in Seattle area the entire year * access to the internet

Exclusion criteria

* behavioral flag * serious mental illness or anti-psychotic medication * eating disorder and/or sexual trauma * MOVE! participation in past 4 months * pregnant or planning to become pregnant * prisoner/employee/student * inability to independently stand * inability to read * insulin dependent * impaired decision making * no access to a cell phone or phone that can receive text messages * inability to remove socks & shoes * \>5% of body weight lost in last 6 months (clinical data and self-report) * unable to pass cognitive screening

Design outcomes

Primary

MeasureTime frameDescription
Weight Change From Baseline to Week 3232 weeksThe primary outcome is weight measured in pounds at week 32 minus the weight at baseline.

Secondary

MeasureTime frameDescription
Self EfficacyChange form baseline to 16 weeksMeasured by survey responses to the Weight Efficacy Lifestyle Questionnaire Short Form (WEL-SF).Scale goes from 0 (not at all confident) to 10 (very confident). Higher scores mean better outcomes. Missing values at follow-up were imputed using multiple imputation by chained equations (MICE)
Intrinsic MotivationChange form baseline to 16 weeksMeasured by patient survey responses to the Regulation of Eating Behavior Scale. Scale from 1 (does not agree at all) to 7 (agrees exactly). Higher values represent greater intrinsic motivation
PHQ-8 Depression ScoreChange from baseline to week 16Measured by patient survey responses to the Personal Health Questionnaire Depression Scale (PHQ-8). The scale ranges from 0 to 24. Higher scores mean more severe depression.
Weight Change From Baseline16 weeksA secondary outcome is weight measured in pounds at week 16 minus the weight at baseline.

Other

MeasureTime frameDescription
Total Intervention Costs for All Participantsthrough 16 weeksThe investigators will collect data on the cost of the intervention.

Countries

United States

Participant flow

Pre-assignment details

A total of 274 subjects consented to participate in the study, but 23 subjects did not complete the online baseline survey and did not respond to requests to complete the survey. Since randomization occurred after completion of the survey, only 251 subjects were randomized.

Participants by arm

ArmCount
No Reward
At enrollment, participants randomized to usual care will be given the MOVE! workbook that serves both as an information resource on diet and exercise, a resource for tools to achieve weight loss goals, and a log of participants' goals, motivations, and outcomes. Each participant will be given a chart with a personalized target weight for a loss of 1lb. per week for 16 weeks. Participants will be given a digital scale or wireless scale and counseled to weigh themselves daily. Participants will enter their weight weekly into an online portal. They will also complete the surveys in the portal. They will receive text message reminders to enter their weight.
73
Financial Reward Arm
Financial rewards: Veterans in the financial reward arm receive all of the services of the usual care arm, plus rewards that are earned in two ways: an assured, and random. For the assured reward, they will receive compensation at the end of each month (defined as a four-week period) that they are at or below their target weight. For the random portion, each week that a participant is at or below their target weight, the patient is entered into a drawing to win additional compensation. Over the first eight weeks the patient has a 1-in-8 chance of winning. Over the 17-32-week period, Veterans in this group will receive token incentives for tracking and reporting their weekly weights regardless of whether it was on target. Each week that the patient enters their weight into the portal, they will have a 1-in-8 chance to earn the token incentive, such as a t-shirt or movie ticket. The participant will receive reminder text messages.
91
Non-financial Reward Arm
Procedures for the non-financial rewards arm is identical to procedures for the financial reward arm, except that the Veteran will earn points rather than cash. Each week a random drawing will be for 20 points, each monthly weigh in is worth 5 points. Veterans will be given non-financial rewards associated with the number of points they earn. Non-Financial rewards: Procedures for the non-financial rewards arm are identical to procedures for the financial reward arm, except that the Veteran will earn points rather than cash. Each weekly random drawing will be for 20 points. Veterans will choose non-financial rewards associated with the number of points they earn.
87
Total251

Withdrawals & dropouts

PeriodReasonFG000FG001FG002
Baseline to Week 16Lost to Follow-up81016
Baseline to Week 16Withdrawal by Subject1445
Week 16 to 32Lost to Follow-up875
Week 16 to 32Withdrawal by Subject331
Week 32 to Week 52Lost to Follow-up111627
Week 32 to Week 52Withdrawal by Subject010

Baseline characteristics

CharacteristicNo RewardFinancial Reward ArmNon-financial Reward ArmTotal
Age, Continuous48.1 years
STANDARD_DEVIATION 12.6
48.5 years
STANDARD_DEVIATION 12.6
49.6 years
STANDARD_DEVIATION 12.4
48.8 years
STANDARD_DEVIATION 12.4
Ethnicity (NIH/OMB)
Hispanic or Latino
10 Participants20 Participants3 Participants33 Participants
Ethnicity (NIH/OMB)
Not Hispanic or Latino
63 Participants71 Participants84 Participants218 Participants
Ethnicity (NIH/OMB)
Unknown or Not Reported
0 Participants0 Participants0 Participants0 Participants
Intrinsic Motivation4.0 units on a scale
STANDARD_DEVIATION 1.56
3.9 units on a scale
STANDARD_DEVIATION 1.58
4.4 units on a scale
STANDARD_DEVIATION 1.35
4.1 units on a scale
STANDARD_DEVIATION 1.52
PHQ-8 Depression Score10.5 units on a scale
STANDARD_DEVIATION 5.68
10.5 units on a scale
STANDARD_DEVIATION 5.56
10.4 units on a scale
STANDARD_DEVIATION 5.16
10.5 units on a scale
STANDARD_DEVIATION 5.44
Race (NIH/OMB)
American Indian or Alaska Native
0 Participants0 Participants0 Participants0 Participants
Race (NIH/OMB)
Asian
3 Participants1 Participants5 Participants9 Participants
Race (NIH/OMB)
Black or African American
15 Participants9 Participants17 Participants41 Participants
Race (NIH/OMB)
More than one race
6 Participants5 Participants9 Participants20 Participants
Race (NIH/OMB)
Native Hawaiian or Other Pacific Islander
0 Participants0 Participants0 Participants0 Participants
Race (NIH/OMB)
Unknown or Not Reported
6 Participants6 Participants4 Participants16 Participants
Race (NIH/OMB)
White
43 Participants70 Participants52 Participants165 Participants
Region of Enrollment
United States
73 participants91 participants87 participants251 participants
Self Efficacy6.6 units on a scale
STANDARD_DEVIATION 1.96
6.3 units on a scale
STANDARD_DEVIATION 2.2
6.3 units on a scale
STANDARD_DEVIATION 2.06
6.4 units on a scale
STANDARD_DEVIATION 2.08
Sex: Female, Male
Female
21 Participants28 Participants23 Participants72 Participants
Sex: Female, Male
Male
52 Participants63 Participants64 Participants179 Participants

Adverse events

Event typeEG000
affected / at risk
EG001
affected / at risk
EG002
affected / at risk
deaths
Total, all-cause mortality
0 / 730 / 910 / 87
other
Total, other adverse events
0 / 730 / 910 / 87
serious
Total, serious adverse events
0 / 730 / 910 / 87

Outcome results

Primary

Weight Change From Baseline to Week 32

The primary outcome is weight measured in pounds at week 32 minus the weight at baseline.

Time frame: 32 weeks

Population: Eligible Veterans at the VA Puget Sound Health Care Center who were age 18 to 69, had access to a text-capable mobile phone and had a BMI\>=30. Exclusion criteria included conditions that affect the ability to participate in the trial (eating disorders, blindness, dementia, inability to read and weight\>=390 lbs, which was the limit of the scales used); end-stage disease; pregnancy; and the use of antipsychotic medication.

ArmMeasureValue (MEAN)
ControlWeight Change From Baseline to Week 32-1.8 pounds
FinancialWeight Change From Baseline to Week 32-6.3 pounds
Non-FinancialWeight Change From Baseline to Week 32-6.8 pounds
97.5% CI: [-10.7, 1.6]
p-value: <0.02597.5% CI: [-11.1, 1]t-test, 2 sided
Secondary

Intrinsic Motivation

Measured by patient survey responses to the Regulation of Eating Behavior Scale. Scale from 1 (does not agree at all) to 7 (agrees exactly). Higher values represent greater intrinsic motivation

Time frame: Change form baseline to 16 weeks

Population: Two participants were dropped because of missing baseline data

ArmMeasureValue (MEAN)
ControlIntrinsic Motivation-.4 units on a scale
FinancialIntrinsic Motivation-.1 units on a scale
Non-FinancialIntrinsic Motivation-.3 units on a scale
97.5% CI: [-0.4, 0.9]
97.5% CI: [-0.6, 0.7]
Secondary

Intrinsic Motivation

Measured by patient survey responses to the Regulation of Eating Behavior Scale. Scale from 1 (does not agree at all) to 7 (agrees exactly). Higher values represent greater intrinsic motivation

Time frame: Change form baseline to 52 weeks

Population: Missing values were imputed using multiple imputation by chained equations. Two participants were dropped for missing data at baseline survey.

ArmMeasureValue (MEAN)
ControlIntrinsic Motivation-.6 units on a scale
FinancialIntrinsic Motivation-.1 units on a scale
Non-FinancialIntrinsic Motivation0 units on a scale
97.5% CI: [-0.5, 1.5]
97.5% CI: [-0.8, 1.6]
Secondary

Intrinsic Motivation

Measured by patient survey responses to the Regulation of Eating Behavior Scale. Scale from 1 (does not agree at all) to 7 (agrees exactly). Higher values represent greater intrinsic motivation

Time frame: Change form baseline to 32 weeks

Population: Missing values were imputed using multiple imputation by chained equations. Two participants were dropped for missing data at baseline survey.

ArmMeasureValue (MEAN)
ControlIntrinsic Motivation-.7 units on a scale
FinancialIntrinsic Motivation-.1 units on a scale
Non-FinancialIntrinsic Motivation0 units on a scale
97.5% CI: [-0.2, 1.3]
97.5% CI: [-0.3, 1.6]
Secondary

PHQ-8 Depression Score

Measured by patient survey responses to the Personal Health Questionnaire Depression Scale (PHQ-8). The scale has the following options: not at all, several days, more than half the days, nearly every day. Scores range from 0 to 24. Higher scores represent more severe depression.

Time frame: change from baseline to 32 weeks

Population: Missing values were imputed using multiple imputation by chained equations. Two participants were dropped for missing data at baseline survey.

ArmMeasureValue (MEAN)
ControlPHQ-8 Depression Score-1.7 units on a scale
FinancialPHQ-8 Depression Score-.3 units on a scale
Non-FinancialPHQ-8 Depression Score.5 units on a scale
97.5% CI: [-1.7, 4.5]
97.5% CI: [-0.7, 5]
Secondary

PHQ-8 Depression Score

Measured by patient survey responses to the Personal Health Questionnaire Depression Scale (PHQ-8). The scale ranges from 0 to 24. Higher scores mean more severe depression.

Time frame: Change from baseline to week 16

Population: Two subjects were dropped because they did not complete the baseline survey

ArmMeasureValue (MEAN)
ControlPHQ-8 Depression Score-.2 units on a scale
FinancialPHQ-8 Depression Score.1 units on a scale
Non-FinancialPHQ-8 Depression Score.6 units on a scale
97.5% CI: [-2, 2.6]
97.5% CI: [-1.5, 2.9]
Secondary

PHQ-8 Depression Score

Measured by patient survey responses to the Personal Health Questionnaire Depression Scale (PHQ-8). Measured by patient survey responses to the Personal Health Questionnaire Depression Scale (PHQ-8). The scale ranges from 0 to 24. Higher scores mean more severe depression.

Time frame: change from baseline to 52 weeks

Population: Missing values were imputed using multiple imputation by chained equations. Two participants were dropped for missing data at baseline survey.

ArmMeasureValue (MEAN)
ControlPHQ-8 Depression Score.8 units on a scale
FinancialPHQ-8 Depression Score-.3 units on a scale
Non-FinancialPHQ-8 Depression Score1.1 units on a scale
97.5% CI: [-4.9, 2.8]
97.5% CI: [-2.9, 3.6]
Secondary

Self Efficacy

Measured by survey responses to the Weight Efficacy Lifestyle Questionnaire Short Form (WEL-SF).Scale goes from 0 (not at all confident) to 10 (very confident). Higher scores mean better outcomes. Missing values at follow-up were imputed using multiple imputation by chained equations (MICE)

Time frame: Change form baseline to 16 weeks

Population: Two participants with missing data at baseline were dropped

ArmMeasureValue (MEAN)
ControlSelf Efficacy-.7 units on a scale
FinancialSelf Efficacy-.1 units on a scale
Non-FinancialSelf Efficacy-.4 units on a scale
97.5% CI: [-0.5, 1.8]
97.5% CI: [-0.8, 1.5]
Secondary

Self Efficacy

Measured by survey responses to the Weight Efficacy Lifestyle Questionnaire Short Form (WEL-SF).Scale goes from 0 (not at all confident) to 10 (very confident).

Time frame: Change form baseline to 52 weeks

Population: Missing values were imputed using multiple imputation by chained equations. Two participants were dropped for missing data at baseline survey.

ArmMeasureValue (MEAN)
ControlSelf Efficacy-1.4 units on a scale
FinancialSelf Efficacy.1 units on a scale
Non-FinancialSelf Efficacy-.3 units on a scale
97.5% CI: [0.2, 2.8]
97.5% CI: [0, 2.3]
Secondary

Self Efficacy

Measured by survey responses to the Weight Efficacy Lifestyle Questionnaire Short Form (WEL-SF).Scale goes from 0 (not at all confident) to 10 (very confident).

Time frame: Change form baseline to 32 weeks

Population: Missing values were imputed using multiple imputation by chained equations. Two participants were dropped for missing data at baseline survey.

ArmMeasureValue (MEAN)
ControlSelf Efficacy-.4 units on a scale
FinancialSelf Efficacy-.2 units on a scale
Non-FinancialSelf Efficacy.1 units on a scale
97.5% CI: [-1.2, 1.4]
97.5% CI: [-0.9, 1.8]
Secondary

Weight Change From Baseline

A secondary outcome is weight measured in pounds at week 52 minus the weight at baseline.

Time frame: 52 weeks

Population: Eligible Veterans at the VA Puget Sound Health Care Center who were age 18 to 69, had access to a text-capable mobile phone and had a BMI\>=30. Exclusion criteria included conditions that affect the ability to participate in the trial (eating disorders, blindness, dementia, inability to read and weight\>=390 lbs, which was the limit of the scales used); end-stage disease; pregnancy; and the use of antipsychotic medication.

ArmMeasureValue (MEAN)
ControlWeight Change From Baseline-5.4 weight in lbs
FinancialWeight Change From Baseline-3 weight in lbs
Non-FinancialWeight Change From Baseline-9 weight in lbs
97.5% CI: [-6, 10.7]
97.5% CI: [-11.2, 4.1]
Secondary

Weight Change From Baseline

A secondary outcome is weight measured in pounds at week 16 minus the weight at baseline.

Time frame: 16 weeks

Population: Eligible Veterans at the VA Puget Sound Health Care Center who were age 18 to 69, had access to a text-capable mobile phone and had a BMI\>=30. Exclusion criteria included conditions that affect the ability to participate in the trial (eating disorders, blindness, dementia, inability to read and weight\>=390 lbs, which was the limit of the scales used); end-stage disease; pregnancy; and the use of antipsychotic medication.

ArmMeasureValue (MEAN)
ControlWeight Change From Baseline-2.4 weight in pounds
FinancialWeight Change From Baseline-5.6 weight in pounds
Non-FinancialWeight Change From Baseline-7.0 weight in pounds
97.5% CI: [-7.4, 1]
97.5% CI: [-8.7, -0.4]
Other Pre-specified

Total Intervention Costs for All Participants

The investigators will collect data on the cost of the intervention.

Time frame: through 16 weeks

Population: All patients enrolled at baseline

ArmMeasureValue (NUMBER)
ControlTotal Intervention Costs for All Participants0 dollars
FinancialTotal Intervention Costs for All Participants21559 dollars
Non-FinancialTotal Intervention Costs for All Participants21754 dollars

Source: ClinicalTrials.gov · Data processed: Feb 4, 2026