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RCT Comparing Tailored Versus Targeted Organ Donation Video Education

Community Based Research to Improve Organ Donor Registration Among Black Men - Aim 2 Randomized Trial Comparing Tailored Versus Targeted Videos.

Status
Completed
Phases
NA
Study type
Interventional
Source
ClinicalTrials.gov
Registry ID
NCT02676102
Enrollment
1440
Registered
2016-02-08
Start date
2015-02-28
Completion date
2018-03-31
Last updated
2018-05-15

For informational purposes only — not medical advice. Sourced from public registries and may not reflect the latest updates. Terms

Conditions

Organ Transplants

Keywords

barber shops, organ transplant, transplants, organ donor registration

Brief summary

The primary purpose of this 3-phase mixed methods design study is to investigate how presenting content at varying levels of audience specificity (generic, targeted, and tailored) influences organ donor registration behavior among black men using video-based educational programming produced and distributed in partnership with our network of Black Owned Barbershops (BOBs). Investigators have completed a development phase using digital video interviewing to both derive and provide culturally specific content for the videos. This phase of this investigation is a 3 arm randomized control trial (RCT) phase, in which customers will be randomized to receive the generic, targeted, or tailored video programming delivered with iPads, after which an immediate organ donation opportunity will be offered through registration online or with a mailed in application. The final phase of this investigation will be a failure analysis whereby we will interview a subset of participants who registered or failed to register one month after their educational session to ascertain how the programming impacted their decision (Aim 3 - the subject of a future IRB application).

Interventions

BEHAVIORALControl Group

Generic Video about organ donation

an educational video produced in partnership with the community of black men including customers, employees, and owners of BOBs. Video production was informed by entertainment education models and produced with experts including an Academy Award winning filmmaker.

Videos with content individualized to participant's pre-intervention Organ Donation Belief Index (ODBI).

Sponsors

NYU Langone Health
Lead SponsorOTHER

Study design

Allocation
RANDOMIZED
Intervention model
PARALLEL
Primary purpose
OTHER
Masking
SINGLE (Subject)

Eligibility

Sex/Gender
MALE
Age
18 Years to No maximum
Healthy volunteers
Yes

Inclusion criteria

* Black men who visit BOBs * Participants whose primary language is English * Participants who reside locally in NYC for at least four weeks (28 days) in a year

Exclusion criteria

* Women are excluded from this study, as it is focused on black men who visit BOBs, who are among the most in need for transplants, and least likely to register as organ donors. * Women are excluded from this study, as it is focused on black men who visit BOBs, who are among the most in need for transplants, and least likely to register as organ donors. * Persons not self-reporting being a black male are excluded. Including other minority groups would preclude conducting this research given its budget and time constraints. * Children under 18 years old are excluded from this research. * Persons who are visually impaired and are unable to watch the videos. * Persons who are hearing impaired and are unable to hear the audio on the videos. * Persons who self report to be registered in the New York State Organ Donor Registry. * Persons who are cognitively impaired and thus are unable to provide consent to register for organ donation by signing the New York State Organ Donor Registry application. * Persons who previously are enrolled in this randomized controlled trial. Women are excluded from this study, as it is focused on black men who visit BOBs, who are among the most in need for transplants, and least likely to register as organ donors. * Persons not self-reporting being a black male are excluded. Including other minority groups would preclude conducting this research given its budget and time constraints. * Children under 18 years old are excluded from this research. * Persons who are visually impaired and are unable to watch the videos. * Persons who are hearing impaired and are unable to hear the audio on the videos. * Persons who self report to be registered in the New York State Organ Donor Registry. * Persons who are cognitively impaired and thus are unable to provide consent to register for organ donation by signing the New York State Organ Donor Registry application. * Persons who previously are enrolled in this randomized controlled trial. Persons not self-reporting being a black male are excluded. Including other minority groups would preclude conducting this research given its budget and time constraints. * Children under 18 years old are excluded from this research. * Persons who are visually impaired and are unable to watch the videos. * Persons who are hearing impaired and are unable to hear the audio on the videos. * Persons who self report to be registered in the New York State Organ Donor Registry. * Persons who are cognitively impaired and thus are unable to provide consent to register for organ donation by signing the New York State Organ Donor Registry application. * Persons who previously are enrolled in this randomized controlled trial.

Design outcomes

Primary

MeasureTime frameDescription
Number of Immediate Registrations1 DayEnrollment number in the the NY State Organ Donor Registry

Secondary

MeasureTime frameDescription
Number of Confirmed Registrations1 DayPost Intervention NY State Department of Health aggregate data by video group
Number of participants that viewed How To Register Video1 DayPost Intervention research assistant assisted / observed
Accepted Information Score1 DayPost Intervention RA assisted / observed
Organ Donation Beliefs (ODBI) Survey Score1 DayPre-Intervention iPad Survey

Other

MeasureTime frameDescription
Participant Demographics1 DayAge, education, religion, sex, race

Countries

United States

Outcome results

None listed

Source: ClinicalTrials.gov · Data processed: Feb 4, 2026