Alcohol Drinking, Tobacco Smoking
Conditions
Brief summary
The purpose of this study was to determine whether a media literacy education program taught be teacher to late elementary school students (grades 3-5) positively affected students' critical thinking skills and substance use-related health outcomes.
Detailed description
Media Detective is a 10-lesson elementary school, substance abuse prevention program developed based upon the Message Interpretation Processing model designed to increase children's critical thinking skills about media messages and reduce intent to use tobacco and alcohol products. The purpose of this study was to conduct a short-term randomized controlled trial study to evaluate the effectiveness of Media Detective for achieving these goals.
Interventions
BEHAVIORALMedia Detective
10-lesson elementary school, media literacy education, substance use prevention program. Each lesson takes approximately 45 minutes to teach and was taught every school day for 2 weeks.
Sponsors
Innovation Research & Training
Study design
Allocation
RANDOMIZED
Intervention model
PARALLEL
Primary purpose
PREVENTION
Masking
NONE
Eligibility
Sex/Gender
ALL
Age
7 Years to 12 Years
Healthy volunteers
Yes
Inclusion criteria
* Must be able to read and write in English
Exclusion criteria
* None
Design outcomes
Primary
| Measure | Time frame |
|---|---|
| Intent to alcohol or tobacco products | 2 weeks: pretest and posttest |
Secondary
| Measure | Time frame |
|---|---|
| Understanding of the persuasive intent of advertising | 2 weeks: pretest and posttest |
| Media deconstruction skills | 2 weeks: pretest and posttest |
| Interest in alcohol-branded merchandise | 2 weeks: pretest and posttest |
| Self-efficacy to refuse offers to use alcohol or tobacco products | 2 weeks: pretest and posttest |
Countries
United States
Outcome results
None listed