Medical Reporting
Conditions
Keywords
risk communication, medical reporting, Mass media
Brief summary
The purpose of this study is to test the effect of adding a press guide to standard materials that journalists routinely receive regarding research published in medical journals.
Detailed description
The news media has a powerful influence on public perceptions about health and health care; and much of what people -- including many physicians -- know and believe about medicine comes from the print and broadcast media. Several studies, however, have raised questions about how well the press covers medical issues, pointing out errors and omissions in coverage and misleading presentations of statistics. The goal is to help train journalists to better understand and cover medical research, and to help improve communication between journalists and medical journals. Journalists traditionally write newspaper articles about medical research using information from press releases and the medical journal article's abstract or full text. The objective is to test whether the addition of a 'press guide' (a one-page summary of the study findings) in addition to these other materials improves comprehension of facts about the study article and the overall judgment of the newsworthiness of the study.
Interventions
OTHERPress Guide
The press guide is a 1-page summary of the study findings, written by the investigators.
Sponsors
National Cancer Institute (NCI)
White River Junction Veterans Affairs Medical Center
Study design
Allocation
RANDOMIZED
Intervention model
PARALLEL
Masking
SINGLE (Investigator)
Eligibility
Sex/Gender
ALL
Age
18 Years to No maximum
Healthy volunteers
Yes
Inclusion criteria
* All journalists attending the 2009 NIH/Dartmouth/VA Medicine in the Media Symposium will be invited to participate in the study. * The symposium, which is held annually, is open to journalists across the country and from abroad. Participants who are Health Journalists at the Health Journalism 2010 conference will be invited to participate in the study. This annual conference is being held in Chicago, IL at the Hyatt Regency McCormick Place During April 22, 2010-April 25, 2010.
Design outcomes
Primary
| Measure | Time frame |
|---|---|
| Comprehension of facts about the study article (covering study design, exposures, outcome measures, results, limitations, conflicts of interest) assessed using a brief test. | 0 weeks (assessed during intervention) |
Secondary
| Measure | Time frame |
|---|---|
| Overall judgment of study newsworthiness (e.g., would you argue for/against covering story with editor, how convinced are you of study validity, what headline would you write,and usefulness of press release and (intervention group) press guide. | 0 weeks (assessed during intervention) |
Outcome results
None listed