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SMS Turkey: Harnessing the Power of Text Messaging to Promote Smoking Cessation

SMS Turkey: Harnessing the Power of TXT Messaging to Promote Smoking Cessation

Status
Completed
Phases
NA
Study type
Interventional
Source
ClinicalTrials.gov
Registry ID
NCT00912795
Acronym
SMS Turkey
Enrollment
151
Registered
2009-06-03
Start date
2010-12-31
Completion date
2011-09-30
Last updated
2016-10-05

For informational purposes only — not medical advice. Sourced from public registries and may not reflect the latest updates. Terms

Conditions

Smoking

Keywords

Smoking Cessation, technology, developing countries

Brief summary

The purpose of this study is to develop and test a text messaging-based smoking cessation program for adults who are currently smoking and want to quit, living in Turkey.

Detailed description

Smoking has long been recognized as a significant public health concern associated with great morbidity and mortality. Although smoking rates have decreased in high income countries, these trends have not been noted for tow and middle income countries. This is especially true in Turkey, which was ranked 6th in the world in smoking consumption. Between 51-63% of Turkish men and 24-26% of Turkish women 15 years of age and older are smokers. With lung cancer the leading cancer-related cause of death for both men and women, effective and accessible smoking cessation interventions are needed. Cell phone technology represents a unique opportunity to deliver evidenced-based smoking cessation behavioral treatments through a delivery mechanism already widely adopted by adults. An estimated 35 million Turks were using cell phones, making them 1.8 times more common than land lines. Cell phone interventions are a unique delivery method because of their 'always on' capability. The rapid uptake of cell phones allows us to potentially reach those who might otherwise not utilize smoking cessation services. We designed and evaluated SMS Turkey, an evidenced-based smoking intervention that takes advantage of technologies adopted by adult smokers in Turkey. The primary outcome measure is sustained abstinence 12 weeks after quit day, confirmed with a carbon monoxide (CO) reading of 8 ppm or less. Sustained abstinence was defined as 5 or fewer cigarettes smoked since the quit date, per West et al. Secondary outcome measures included: 7-day and 30-day point prevalence of smoking behavior at 3 months; CO-verified 7-day point prevalence at 4 weeks; and reduction in cigarettes per day for those who are smoking at 3 months.

Interventions

BEHAVIORALSMS Turkey

6-week smoking cessation program delivered via daily text messages SMS Turkey: 6-week smoking cessation program delivered via text messaging. SMS Turkey content is guided by the Cognitive Behavioral Therapy (CBT) theory. Content was tailored based on participant's stage in quitting (i.e., pre-quit, quit day, early-quit, late-quit, relapse). Based on the typical relapse trajectory, content paths were created for participants based on whether or not they were smoking 2 days after quit day; and again at 7 days after quit day. Depending on the participant's content path, the total number of messages received ranged from 91 (for those assigned to the encouragement arm) to 146 (for those who relapsed and then were assigned to the late quit messages).

Sponsors

Hacettepe University
CollaboratorOTHER
Fogarty International Center of the National Institute of Health
CollaboratorNIH
Center for Innovative Public Health Research
Lead SponsorOTHER

Study design

Allocation
RANDOMIZED
Intervention model
PARALLEL
Masking
NONE

Eligibility

Sex/Gender
ALL
Age
18 Years to No maximum
Healthy volunteers
Yes

Inclusion criteria

* 18 years of age or older * Currently smoking every day * Owning a TXT-capable cell phone * Sent or received TXT messages at least once in the past year * Living in Ankara (to ease technology support if necessary) * Agreement to set quit day in 15 days from enrollment date * Agreement to verification of smoking cessation using a carbon monoxide breath monitor

Exclusion criteria

• No chronic disease.

Design outcomes

Primary

MeasureTime frameDescription
Carbon Monoxide-verified Continuous Abstinence at 12 Weeks12-weeks post-quit dayself-reported continuous abstinence since quit day (\<=5 cigarettes) verified with carbon monoxide reading (\<=8ppm)

Secondary

MeasureTime frameDescription
CO-verified 7-day Point Prevalence Abstinence at 4 Weeks4 weeksself-reported continuous abstinence in the past 7 days at 4 weeks (\<=5 cigarettes) verified with carbon monoxide reading (\<=8ppm)
Self-reported 7-day Point Prevalence Abstinence at 12 Weeks12 weeksself-reported smoking abstinence in the past 7 days at 12 weeks (\<=5 cigarettes)
Self-reported 30-day Point Prevalence Abstinence at 12 Weeks12 weeksself-reported smoking abstinence in the past 30 days at 12 weeks (\<=5 cigarettes)

Countries

Turkey (Türkiye)

Participant flow

Recruitment details

Participants were recruited in Ankara, Turkey between December 2010 & June 2011, through in-person outreach at local shopping malls and local newspapers advertisements. Flyers were also posted at Hacettepe University. Smokers indicated their interest by calling the study office or speaking directly with the research assistant at the shopping mall.

Pre-assignment details

Of the 247 people who expressed interest in participating, 230 were eligible for the study. A total of 151 adults (66% of those eligible) attended the enrollment meeting, where they consented to take part in the research study and were randomly assigned to either the intervention or control group.

Participants by arm

ArmCount
SMS Turkey
6-week smoking cessation program delivered via daily text messages SMS Turkey: 6-week smoking cessation program delivered via text messaging. SMS Turkey content is guided by the Cognitive Behavioral Therapy (CBT) theory. Content was tailored based on participant's stage in quitting (i.e., pre-quit, quit day, early-quit, late-quit, relapse). Based on the typical relapse trajectory, content paths were created for participants based on whether or not they were smoking 2 days after quit day; and again at 7 days after quit day. Depending on the participant's content path, the total number of messages received ranged from 91 (for those assigned to the encouragement arm) to 146 (for those who relapsed and then were assigned to the late quit messages).
76
Brochure Control
A 7-page brochure that provided general information and tips on how to quit smoking. Participants did not receive any text messages. The brochure encouraged smokers to follow 5 steps to quitting : (1) set a quit day and sign a contract, (2) find out about their smoking patterns-why they smoke, (3) practice quitting and change their patterns, (4) involve their family and friends, and (5) learn to be a self-supporter.
75
Total151

Baseline characteristics

CharacteristicTotalBrochure ControlSMS Turkey
Age at first cigarette17.3 years
STANDARD_DEVIATION 3.6
17.1 years
STANDARD_DEVIATION 3.6
17.5 years
STANDARD_DEVIATION 3.7
Age, Continuous35.89 years
STANDARD_DEVIATION 9.89
36.1 years
STANDARD_DEVIATION 9.5
35.6 years
STANDARD_DEVIATION 10.3
Average Number of cigarettes smoked per day19.53 number of cigarettes per day
STANDARD_DEVIATION 8.27
20.4 number of cigarettes per day
STANDARD_DEVIATION 9.2
18.7 number of cigarettes per day
STANDARD_DEVIATION 7.2
Confidence in one's ability to quit6.0 score
STANDARD_DEVIATION 2.5
6.0 score
STANDARD_DEVIATION 2.5
6.0 score
STANDARD_DEVIATION 2.4
Educational attainment
High school or less
66 participants38 participants28 participants
Educational attainment
Post graduate degree
12 participants4 participants8 participants
Educational attainment
Two-year college
23 participants10 participants13 participants
Educational attainment
University degree
50 participants23 participants27 participants
Fagerström score4.8 score
STANDARD_DEVIATION 2.4
4.9 score
STANDARD_DEVIATION 2.5
4.8 score
STANDARD_DEVIATION 2.3
Importance of quitting to self8.9 score
STANDARD_DEVIATION 1.5
9.0 score
STANDARD_DEVIATION 1.4
8.9 score
STANDARD_DEVIATION 1.6
Income
2000 - 4000 Turkish lira per month
62 participants28 participants34 participants
Income
Do not want to answer
4 participants1 participants3 participants
Income
Less than 2000 Turkish lira per month
60 participants37 participants23 participants
Income
More than 4000 Turkish lira per month
25 participants9 participants16 participants
Martial status
Divorced
4 participants0 participants4 participants
Martial status
Married
91 participants49 participants42 participants
Martial status
Single
55 participants25 participants30 participants
Martial status
Widowed
1 participants1 participants0 participants
Number of quit attempts in the past year2.4 number of quit attempts
STANDARD_DEVIATION 1.5
2.4 number of quit attempts
STANDARD_DEVIATION 1.5
2.4 number of quit attempts
STANDARD_DEVIATION 1.5
Sex: Female, Male
Female
59 Participants24 Participants35 Participants
Sex: Female, Male
Male
92 Participants51 Participants41 Participants

Adverse events

Event typeEG000
affected / at risk
EG001
affected / at risk
deaths
Total, all-cause mortality
— / —— / —
other
Total, other adverse events
0 / 760 / 75
serious
Total, serious adverse events
0 / 760 / 75

Outcome results

Primary

Carbon Monoxide-verified Continuous Abstinence at 12 Weeks

self-reported continuous abstinence since quit day (\<=5 cigarettes) verified with carbon monoxide reading (\<=8ppm)

Time frame: 12-weeks post-quit day

Population: Intention-to-treat (ITT) analysis: All participants randomized at baseline included in analyses regardless of completion of 12-week follow-up data. Missing equals failure (i.e., smoked cigarettes).

ArmMeasureValue (NUMBER)
SMS TurkeyCarbon Monoxide-verified Continuous Abstinence at 12 Weeks8 participants
Brochure ControlCarbon Monoxide-verified Continuous Abstinence at 12 Weeks4 participants
95% CI: [0.62, 6.3]
Secondary

CO-verified 7-day Point Prevalence Abstinence at 4 Weeks

self-reported continuous abstinence in the past 7 days at 4 weeks (\<=5 cigarettes) verified with carbon monoxide reading (\<=8ppm)

Time frame: 4 weeks

Population: Intention-to-treat (ITT) analysis: All participants randomized at baseline included in analyses regardless of completion of 12-week follow-up data. Missing equals failure (i.e., smoked cigarettes).

ArmMeasureValue (NUMBER)
SMS TurkeyCO-verified 7-day Point Prevalence Abstinence at 4 Weeks9 participants
Brochure ControlCO-verified 7-day Point Prevalence Abstinence at 4 Weeks7 participants
95% CI: [0.5, 3.2]
Secondary

Self-reported 30-day Point Prevalence Abstinence at 12 Weeks

self-reported smoking abstinence in the past 30 days at 12 weeks (\<=5 cigarettes)

Time frame: 12 weeks

Population: Intention-to-treat (ITT) analysis: All participants randomized at baseline included in analyses regardless of completion of 12-week follow-up data. Missing equals failure (i.e., smoked cigarettes).

ArmMeasureValue (NUMBER)
SMS TurkeySelf-reported 30-day Point Prevalence Abstinence at 12 Weeks8 participants
Brochure ControlSelf-reported 30-day Point Prevalence Abstinence at 12 Weeks4 participants
95% CI: [0.62, 6.3]
Secondary

Self-reported 7-day Point Prevalence Abstinence at 12 Weeks

self-reported smoking abstinence in the past 7 days at 12 weeks (\<=5 cigarettes)

Time frame: 12 weeks

Population: Intention-to-treat (ITT) analysis: All participants randomized at baseline included in analyses regardless of completion of 12-week follow-up data. Missing equals failure (i.e., smoked cigarettes).

ArmMeasureValue (NUMBER)
SMS TurkeySelf-reported 7-day Point Prevalence Abstinence at 12 Weeks10 participants
Brochure ControlSelf-reported 7-day Point Prevalence Abstinence at 12 Weeks4 participants
95% CI: [0.81, 7.5]

Source: ClinicalTrials.gov · Data processed: Mar 24, 2026