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Effects of front-of-pack nutrition labels on food purchases: a randomised controlled trial

Impact of analytic and synthetic front-of-pack graphical nutrition labels on the nutritional quality of supermarket food purchases: Evidence from a french randomized control experiment

Status
Active, not recruiting
Phases
Unknown
Study type
Interventional
Source
ISRCTN
Registry ID
ISRCTN58212763
Enrollment
191790
Registered
2017-11-13
Start date
2016-09-26
Completion date
Unknown
Last updated
2019-04-29

For informational purposes only — not medical advice. Sourced from public registries and may not reflect the latest updates. Terms

Conditions

Nutrition labelling Nutritional, Metabolic, Endocrine Nutrition labelling

Interventions

The intervention assesses the effects of four validated front of package FOP nutritional labelling systems using the food purchase of 191,000 loyalty card holders in 1,298 products in four categories
Nutri-Couleurs the French equivalent of the British Traffic Lights system. The other two systems provided a synthetic evaluation based on the amount of positive and negative nutrients: SENS (Simplifie

Sponsors

French Ministry for Solidarity and Health
Lead Sponsor

Eligibility

Sex/Gender
All

Inclusion criteria

Inclusion criteria: All loyalty cardholders who made at least one shopping trip in one of the 60 supermarkets during the trial period, as well as the same data for the ten equivalent weeks in 2015, between September 28th and December 6th were included in the trial.

Exclusion criteria

Exclusion criteria: All Loyalty cardholders who never made a shopping trip in one of the 60 supermarkets.

Design outcomes

Primary

MeasureTime frame
Nutritional quality of food purchases is measured by the quantity-weighted average of the FSA score of the labeled foods purchased by each loyalty card holder over ten weeks in 2016, September 26th and December 4th and the ten equivalent weeks in 2015, between September 28th and December 6th (baseline).

Secondary

MeasureTime frame
Nutritional quality of food purchases for low-price shopper is measured by the quantity-weighted average of the FSA score of the labeled foods purchased by each loyalty card holder that belongs the 40% of shoppers paying the lowest average price over ten weeks in 2016, September 26th and December 4th and the ten equivalent weeks in 2015, between September 28th and December 6th (baseline).

Countries

France

Outcome results

None listed

Source: ISRCTN (via WHO ICTRP) · Data processed: Feb 4, 2026