Using mobile phone messages to help households understand and use public health insurance in Mardan, Pakistan

Enhancing the impact of Pakistan's Social Health Protection Intitative (SHPI) via mobile phone-based awareness campaign in Mardan

Status

Active, not recruiting

Phases

Unknown

Study type

Interventional

Source

ISRCTN

Registry ID

ISRCTN18113348

Enrollment

570

Registered

2026-02-23

Start date

2026-02-05

Completion date

Unknown

Last updated

2026-03-09

For informational purposes only — not medical advice. Sourced from public registries and may not reflect the latest updates. Terms

Conditions

Awareness, registration, and use of public health insurance and outpatient health services among low-income households in Mardan district, Pakistan. Other

Interventions

This study is an interventional randomized controlled trial. Eligible participants are randomly assigned at the household level to either an intervention group or a control group. Stratified randomiza

Eligibility

Sex/Gender

All

Age

18 Years to 100 Years

Inclusion criteria

Inclusion criteria: 1. The participant’s household is located in the study district of Mardan, Khyber Pakhtunkhwa, Pakistan. 2. The participant took part in a baseline household CAPI survey conducted between January and February 2025. 3. The participant is aged 18 years or older. 4. The participant owns a mobile phone capable of receiving SMS or voice calls and has consented to receive information via mobile phone from the research team. 5. The participant’s household has a poverty score at or below the eligibility threshold of 26, based on the latest poverty score data available to the research team.

Exclusion criteria

Exclusion criteria: 1. The participant’s household is not located in the study district of Mardan. 2. The participant did not participant in a baseline household CAPI survey . 3. The participant is younger than 18 years. 4. The participant does not own a mobile phone capable of receiving SMS or voice calls. 5. Participant did not provide consent to receive information via mobile phone from the research team. 5. The participant’s household has a poverty score above the eligibility threshold of 26, based on the latest poverty score data available to the research team.

Countries

Pakistan

Contacts

Public ContactSimona;Lisa Helmsmüller;Rogge

;

simona.helmsmueller@h-brs.de;lisa.rogge@uni-marburg.de+49 2241 865 9875;+49 6421 28-23925

Outcome results

None listed

Source: ISRCTN (via WHO ICTRP) · Data processed: Mar 14, 2026