Comparing web-based health and appearance framed messages to increase completion of an alcohol self-assessment intervention

Comparing web-based health and appearance framed messages to increase completion of the AUDIT-C alcohol self-assessment tool

Status

Active, not recruiting

Phases

Unknown

Study type

Interventional

Source

ISRCTN

Registry ID

ISRCTN14249566

Enrollment

75000

Registered

2014-12-29

Start date

2014-11-11

Completion date

Unknown

Last updated

2019-05-05

For informational purposes only — not medical advice. Sourced from public registries and may not reflect the latest updates. Terms

Conditions

Excessive alcohol consumption Mental and Behavioural Disorders

Interventions

Short health and appearance framed alcohol harms messages are presented on the homepage. Once clicked participants are taken to the AUDIT-C alcohol self-assessment questionnaire. The AUDIT-C is a modi

Eligibility

Sex/Gender

All

Inclusion criteria

Inclusion criteria: Anyone accessing the Drinkaware homepage between Monday 3rd November and Sunday 14th December 2014

Exclusion criteria

Exclusion criteria: There are no exclusion criteria

Design outcomes

Primary

Measure	Time frame
1. Clicks to the AUDIT-C from home page 2. Completions of AUDIT-C Measured between 11th November– 23rd December 2014	—

Secondary

Measure	Time frame
Clicks on help seeking links, measured between 11th November– 23rd December 2014	—

Countries

United Kingdom

Outcome results

None listed

Source: ISRCTN (via WHO ICTRP) · Data processed: Feb 4, 2026