The effect of interventions on participation in colorectal cancer screening

Implementation and evaluation of an intervention program based on social marketing theory on participation in colorectal cancer screening

Status

Recruiting

Phases

Unknown

Study type

Interventional

Source

IRCT

Registry ID

IRCT20131117015426N8

Enrollment

200

Registered

2021-12-17

Start date

2021-12-22

Completion date

Unknown

Last updated

2022-01-11

For informational purposes only — not medical advice. Sourced from public registries and may not reflect the latest updates. Terms

Conditions

Condition 1: Colon Cancer. Condition 2: Rectom Cancer. Malignant neoplasm of colon, unspecified Malignant neoplasm of rectum

Interventions

Intervention 1: Intervention group: In this group, an intervention program is designed focusing on the components of the social Marketing Mix or 4P (product, price, place, promotion).This intervention

Eligibility

Sex/Gender

All

Age

50 Years to 70 Years

Inclusion criteria

Inclusion criteria: Persons over 50 years old age (persons at average risk) Willingness to participate in the study Residence in Yasuj city

Exclusion criteria

Exclusion criteria: Self-report of a positive history of colorectal cancer or polyps Participation in previous training programs related to colorectal cancer screening Persons over 70 years old age

Design outcomes

Primary

Measure	Time frame
Colorectal Cancer Screening. Timepoint: Before, 3 and 6 months after the intervention. Method of measurement: Participation rate in Fecal Immunochemistry Test.;Health Beliefs. Timepoint: 3 and 6 months after the intervention. Method of measurement: Champion's Health Belief Scale.	—

Countries

Iran (Islamic Republic of)

Contacts

Public ContactMaryam Hazrati

Shiraz University of Medical Sciences

hazratishirazy@gmail.com+98 71 3647 4258

Outcome results

None listed

Source: IRCT (via WHO ICTRP) · Data processed: Feb 4, 2026