Skip to content

The role of self-control in the effect of advergames on food intake

The moderating role of self-control on the effect of food advertisement on the actual food intake among children

Status
Not yet recruiting
Phases
Unknown
Study type
Interventional
Source
ANZCTR
Registry ID
ACTRN12613000035729
Enrollment
200
Registered
2013-01-14
Start date
2013-01-21
Completion date
Unknown
Last updated
2020-01-13

For informational purposes only — not medical advice. Sourced from public registries and may not reflect the latest updates. Terms

Conditions

None listed

Brief summary

We want to examine whether children are able to self-control their impulsivity and whether food advertisements increase the need for this self-control. Our hypothesis is that children that have a hight impulsivity have more problems with controlling their food intake after a food commercial than children who have low impulsivity

Interventions

we ask children to play an advergame for five minutes. We have two different advergames, one advergame promoting non-food products and one advergame promoting energy-dense food. While playing, we present two bowls of food from which the children can eat freely while playing.he two bowls contain energy-dense snacks. Half of the children are asked not to eat to receive a reward (a pencil), while the other half of the children can eat as much as they like. After the advergame they will fill in a qu

we ask children to play an advergame for five minutes. We have two different advergames, one advergame promoting non-food products and one advergame promoting energy-dense food. While playing, we present two bowls of food from which the children can eat freely while playing.he two bowls contain energy-dense snacks. Half of the children are asked not to eat to receive a reward (a pencil), while the other half of the children can eat as much as they like. After the advergame they will fill in a questionnaire. The reward is given when all children in the school have finished the experiment. We explain this after the experiment has ended.

Sponsors

Radboud University Nijmegen
Lead SponsorUniversity

Study design

Allocation
Randomised controlled trial
Primary purpose
Educational / counselling / training

Eligibility

Sex/Gender
All
Age
6 Years to 10 Years
Healthy volunteers
Yes

Inclusion criteria

children between 6-10 years old

Exclusion criteria

children with allergies, or children who are too young or too old

Outcome results

None listed

Source: ANZCTR · Data processed: Feb 4, 2026